Marketing Manager

2 days ago

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Pair Team

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Healthcare Insurance • Social Impact • Wellness

Pair Team is dedicated to connecting underserved communities with high-quality care. They connect vulnerable patients to local care teams, ensuring access to physical, mental, and social services. Through partnerships with local community organizations, they provide whole-person care, coordination of care, and resources. Their community network includes registered nurses, behavioral health clinicians, and various healthcare providers, aimed at improving outcomes and wellbeing for community members. Focus is given on building trust and providing a holistic approach to patient care, reducing emergency room visits, and engaging previously unengaged patients with primary care providers.

11 - 50 employees

⚕️ Healthcare Insurance

🌍 Social Impact

🧘 Wellness

📋 Description

• Own Pair Team’s messaging playbook: define, update, and enforce core positioning across payor, CBO, and provider audiences. • Turn business priorities into clear pitch narratives, value props, and objection-handling language for revenue teams. • Partner with Growth, Product, and Clinical leads to ensure all materials reflect accurate operations, outcomes, and program details. • Produce high-quality content (blog posts, POVs, case studies, executive posts) that strengthens our authority in Medicaid and whole-person care. • Maintain and update the website to keep product pages, value props, and funnels current and aligned with overall messaging and marketing strategy. • Lead creation and maintenance of all marketing assets including but not limited to pitch decks, one-sheets, client collateral, templates, and sales enablement materials. • Develop and produce advertising creative (static, video, and variations) to support paid social and digital campaigns through in-house and external resources. • Build and manage a scalable workflow for asset requests, version control, customization, and distribution to Growth and Sales teams. • Own execution of webinars, newsletters, and outreach campaigns, and manage a consistent cadence of organic social content across company and executive channels.

🎯 Requirements

• 5+ years of experience in content marketing, website management, and/or digital marketing • Experience in developing marketing collateral, including sales materials, pitch decks, and branded assets. • Proficiency with a CMS (e.g. Webflow), or similar platform(s) • A strong knowledge of sales and CRM platforms (e.g. HubSpot) for managing marketing assets, email campaigns, and tracking engagement. • Experience working in an early stage startup environment that is fast paced, complex, and has minimal barriers to make decisions (no “red tape”) • Excellent written skills with the ability to craft compelling content. • Highly organized with strong attention to detail and ability to manage multiple projects at once. • Ownership mindset – own driving results for the mission, business, and customer experience • Strong collaboration skills with thought partners from network development, partnerships, growth, leadership, and people team. • Passion for Pair Team’s mission and a desire to support underserved communities.

🏖️ Benefits

• Competitive salary: $120,000 - $125,000 • Equity compensation package • Flexible vacation policy – take the time you need to recharge • Comprehensive medical, dental, and vision coverage • 401(k) • 100% company-sponsored short and long-term disability and life insurance • Subsidized backup childcare and caregiver supports through Wellthy • Work entirely from the comfort of your own home • Monthly $100 work from home expense stipend • We provide the equipment needed for the role • Opportunity for rapid career progression with plenty of room for personal growth!