Senior Manager, GTM Data

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November 13

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PandaDoc

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SaaS • B2B • Productivity

PandaDoc is a comprehensive document management solution that helps businesses streamline their document workflows. It offers a range of features including custom agreement generation, eSignatures, CPQ (configure, price, quote) capabilities, and real-time collaboration tools. PandaDoc is designed for ease of use, enabling teams to automate document creation and management processes, thus improving efficiency and reducing errors. The platform integrates with popular CRM systems, payment gateways, and other tools to facilitate seamless business operations. Focused on security and compliance, PandaDoc supports legal and secure electronic transactions, making it ideal for businesses looking to optimize their agreement management processes.

501 - 1000 employees

Founded 2011

☁️ SaaS

🤝 B2B

⚡ Productivity

💰 Series C on 2021-09

📋 Description

• You will lead executive-level conversations about paid media performance and marketing acquisition • You will uncover deep insights across sales led performance and funnel journeys • You will own the advanced measurement strategy for marketing alongside stakeholders • You will plan and prioritize key projects across the team • You will develop vision and roadmap, with execution timelines and deliverables • You will connect teams to streamline work and bring together different cross-functional views • You will mentor and guide team members for high productivity and efficient workstreams • You will lead key exploratory analysis to understand new sources of data and new tools • You will develop new methods for analysis based on shifting media and web landscapes • You will ensure analysts actively engage in understanding business needs and proactively offer solutions • You will own and build analytical tools and solutions addressing business needs and questions, enabling better decisions by leadership • You will lead complex analytics requirements conversations, communicate with stakeholders to plan an analysis approach, and guide key decisions • You will join paid and web data to create full funnel customer analytics across channels • You will translate complex business questions into sound data analysis using a hypothesis and solution process • You will create new reporting and dashboards, data infrastructure, and queries to track key marketing metrics across multiple data sources, leveraging SQL, R/Python and, Hex, Tableau, and other visualization tools • You will monitor for changes in trends, share insights and make recommendations • You will architect and evaluate results for multi cell tests and test methodology for media performance studies and web testing • You will collaborate with Data Engineering to ensure data work is reusable, modular, and scalable.

🎯 Requirements

• You have experience in media, advertising, and/or sales analytics • You have a Bachelor's or Graduate degree (analytics, computer science, business, or mathematics a plus) • You have 5-9 years of experience in marketing analytics, media analytics, sales analytics or customer analytics preferred • You have fluency in media technology, ad serving platforms, and marketing data systems • You have expertise in reporting on media spend, efficiency, and optimization • You have experience with B2B SaaS business models • You have experience working with senior leadership at corporations. • You have the ability to translate business objectives into measurable goals and KPIs • You have the ability to translate technical data into a framework and language that internal clients can understand • You have working knowledge of SQL, R, and/or Python • You have experience wrangling and transforming data • You have extensive experience with data visualization tools like Tableau and Hex • You have expertise in media reporting platforms like Campaign Manager, Facebook Ads, Search Ads 360 a plus • You have expert knowledge of web analytics and user behavior analysis (Google Analytics, Adobe Analytics, etc.) • You have experience reporting on web, owned, social, and Organic Search using analytical tools • You have experience working with Snowflake is a plus • You have experience with statistical methods such as regression and hypothesis testing • You have experience analyzing data from a variety of different sources (quantitative and qualitative), and presenting the data in a clear and concise manner. • You have strong communication, collaboration, and problem-solving abilities • You have proven experience leading or mentoring analytics professionals • You excel in steering complex decision-making processes involving multiple stakeholders • You have experience managing intricate projects with numerous dependencies while maintaining agility • You bring fresh ideas and a proactive approach to analytics.

🏖️ Benefits

• Employees may be able to purchase company stock (or receive annual bonuses) • Employees (and their families) may enroll in the company's medical, dental, vision, short & long term disability, life insurance, FSA and 401k plans. • Employees will also receive 13.34+ hours of paid time off per month, 6 self care days, birthday PTO day, and 12 company paid holidays off per year.