Senior Marketing Manager – RWE, Phase IV

Job not on LinkedIn

🕒 September 18

🇺🇸 United States – Remote

💵 $150k - $190k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

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Logo of Paradigm Health

Paradigm Health

51 - 200 employees

🏥 Healthcare

💊 Pharmaceuticals

☁️ SaaS

💰 $203M Series A on 2023-02

Healthcare • Pharmaceuticals • SaaS

Paradigm Health is a clinical research company that re-engineers clinical trials around patient care by combining technology and services to support sponsors and research sites. Their platform and offerings include real-time protocol optimization, feasibility and site selection, patient identification and enrollment acceleration, trial data collection and delivery, and post-approval/late-stage evidence solutions. Paradigm integrates directly with health provider organizations to streamline collaboration, improve enrollment outcomes, and reduce operational burden on research teams. The company positions itself as a bridge between providers and sponsors to make clinical research more efficient, patient-centric, and scalable.

📋 Description

• Own and deliver a net-new pipeline target for Paradigm Health’s SPIRE real-world evidence and Phase IV solution line • Build and work named-account target lists across medical affairs, RWE/HEOR, and evidence-generation functions at pharmaceutical and biopharma sponsors • Orchestrate multi-touch, long-cycle account-based marketing engagement • Develop evidence-driven, buyer-facing content and messaging grounded in data and methodological rigor • Maintain compliance-defensible claims in marketing communications • Define target RWE/medical-affairs conferences and campaigns • Partner with the events manager and agency on event execution and convert presence into qualified opportunities • Allocate a discretionary program budget across events, ABM, content, and paid channels • Coordinate with Medical & Science, Clinical, Product, and Commercial Teams on study opportunities, solution fit, opportunity progression, and attribution • Build an actively worked named-account target list and diversified SPIRE opportunity base • Deliver against the SPIRE Early Engagement pipeline target with clean attribution through Sales handoff • Report to the VP of Marketing and work alongside shared marketing resources without managing a team

🎯 Requirements

• Demonstrated ownership of a pipeline or revenue number as a marketer, or willingness to tie partial compensation to achievement of targets • Proven account-based marketing capability: named-account targeting, multi-touch orchestration, and long-cycle nurture • Evidence-driven communication skills within a regulated, compliance-governed messaging environment • Comfort operating a high-value, low-volume motion with a complex sales cycle • Ability to operate as a self-sufficient individual contributor, supported by shared services rather than a direct team • 7+ years in B2B marketing, with a meaningful portion in life sciences, healthcare, or a scientifically technical field • Direct experience in Phase IV, real-world evidence, post-approval research, or medical affairs strongly preferred • Fluency with the medical-affairs / RWE buyer persona and existing relationships in that community strongly preferred • Experience marketing to pharmaceutical and biopharma sponsors specifically strongly preferred • Experience with named-study or per-asset marketing motions strongly preferred • HEOR / health-economics literacy; familiarity with decentralized and real-world-data sourcing models; scientific congress or publication experience nice to have • Legally authorized to work in the United States • Must not require visa sponsorship to work in the United States

🏖️ Benefits

• Equity package • Unlimited paid time off (PTO) • 16 weeks of paid parental leave • Flexible work options – remote and hybrid arrangements • Competitive health, dental, and vision insurance • Mental health support for you and your family • Company-paid life insurance • Short-term and long-term disability coverage • 401(k) plan with company match • Bonus

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