SEO Specialist

October 14

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Pavago

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Recruitment • B2B • HR Tech

Pavago is a company specializing in offshore recruitment, offering comprehensive solutions to secure top global talent for operations, sales, marketing, and more at significantly reduced costs. Pavago provides an all-in-one service that includes talent acquisition, hiring, onboarding, payroll management, and compliance assurance. With a focus on sourcing the top 1% of offshore talent, Pavago simplifies the recruitment process through a proven five-step method that ensures cultural and skill fit. Catering to small and medium-sized businesses, Pavago is a partner in operational and administrative functions, allowing businesses to focus on growth while benefiting from dedicated support and ongoing training packages.

2 - 10 employees

🎯 Recruiter

🤝 B2B

👥 HR Tech

📋 Description

• Conduct in-depth keyword research using SEMrush, Ahrefs, or Google Keyword Planner. • Map keywords to user intent and buyer journey stages. • Build content strategies aligned with organic growth goals. • Optimize metadata, headings, schema markup, and internal linking. • Ensure content is SEO-friendly while maintaining readability and brand tone. • Perform content gap analyses and provide recommendations for new pages or blog topics. • Conduct site audits using Screaming Frog, Sitebulb, or SEMrush. • Identify and resolve crawl errors, indexation issues, duplicate content, and broken links. • Improve Core Web Vitals, page speed, and mobile performance. • Manage XML sitemaps, robots.txt, and canonicalization. • Develop ethical link-building strategies (guest posting, PR outreach, partnerships). • Monitor backlink profiles for toxic links and disavow when necessary. • Track keyword rankings, organic traffic, and conversion metrics via Google Analytics and Google Search Console. • Build dashboards in Data Studio, Looker, or Power BI. • Provide weekly/monthly reports with actionable insights for stakeholders. • Partner with content writers, developers, and marketing teams to execute SEO strategies. • Provide SEO input during website redesigns, migrations, and product launches.

🎯 Requirements

• 2+ years SEO experience. • Proficiency with SEO tools (SEMrush, Ahrefs, Screaming Frog, Google Analytics, Search Console). • Strong knowledge of on-page, off-page, and technical SEO. • Familiarity with CMS platforms (WordPress, Webflow, Shopify).