
51 - 200 employees
Founded 2018
🤖 Artificial Intelligence
📣 Marketing
🤝 B2B
💰 $2.8M Seed Round - Pencil on 2020-04
Artificial Intelligence • Marketing • B2B
Pencil is an AI-driven creative platform for marketers and brands. It uses generative artificial intelligence to produce ad creative (images and video) and concept variations designed for performance marketing and e-commerce advertisers, helping teams scale creative production and test many ad variants quickly. Pencil is positioned as a B2B tool for marketing teams and agencies.
🔥 27 minutes ago
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51 - 200 employees
Founded 2018
🤖 Artificial Intelligence
📣 Marketing
🤝 B2B
💰 $2.8M Seed Round - Pencil on 2020-04
Artificial Intelligence • Marketing • B2B
Pencil is an AI-driven creative platform for marketers and brands. It uses generative artificial intelligence to produce ad creative (images and video) and concept variations designed for performance marketing and e-commerce advertisers, helping teams scale creative production and test many ad variants quickly. Pencil is positioned as a B2B tool for marketing teams and agencies.
• Define Scribble's product roadmap — capabilities, improvement loops, trust model, and the metrics that tell us whether it's earning user confidence over time. • Own contextual discovery across all Pencil surfaces — how Scribble surfaces the right capability through intent rather than navigation, across chat, workflows, canvas, and feeds. • Define orchestration requirements from the customer side — what the middleware layer needs to do, how it interacts with agents, skills and workflows, and what auditability requirements make it enterprise-grade. • Evaluate technology options against customer requirements — working with engineering to assess frameworks against the experience you've defined, not the other way around. • Work backwards from the customer — before any significant build decision, write the customer problem clearly. The technology decision comes last. • Partner with engineering early — not just to hand over specs. Understand the technical constraints well enough to make good tradeoffs and give engineers clear context on why something matters. • Instrument everything — define the metrics that tell us whether Scribble is working, set baselines, and own the feedback loop from customer outcomes back into the product. • Prototype don’t explain - build working and actionable prototypes alongside the design and engineering team to bring your ideas to life.
• Hands-on AI product experience — you've shipped agentic or LLM-powered products in production. You understand what reliability, latency, and auditability mean in practice, not just in theory. • Marketing or creative tech background — you understand the enterprise marketer's world: brand safety, campaign workflows, the gap between creative intent and execution at scale. • Strong product instincts on persona and UX — you've thought carefully about how AI systems build trust with users over time. Not just what they can do but how they feel to use. • Comfort with ambiguity — this role sits at the frontier. You're energised by problems without established playbooks, not frustrated by them. • Technical credibility — you don't need to write the code but you hold your own in architecture conversations. You understand enough about orchestration, MCP, and LLM tool-calling to ask the right questions. • Rigorous and fast — you move quickly but you instrument as you go. You don't ship things you can't measure.
• 25 days PTO plus public holidays, although we operate a Flexible Time Off scheme • Health insurance / private medical cover • Monthly stipend towards wellness, fitness, and learning and development • Remote — work from anywhere in your home country • Enhanced parental leave policies, whether you become a parent through birth, adoption or surrogacy • Access to our Pencil office in The Shard, London for our UK employees • Flexible working hours
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