Marketing Manager – Americas, LATAM, USA, Canada

Job not on LinkedIn

October 15

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PeopleCert

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Education • SaaS • B2B

PeopleCert is a global leader in business and IT certifications, providing professional qualifications to individuals and organizations. The company offers a wide range of certification programs, including ITIL, PRINCE2, DevOps, and LanguageCert, aimed at advancing careers in areas such as IT service management, project management, software development, and language proficiency. PeopleCert supports continuous professional development through eLearning, virtual, and in-person training solutions, and membership resources for career advancement. With a focus on helping professionals validate their skills and align with business goals, PeopleCert sets the standard in professional certification and training services.

501 - 1000 employees

Founded 2000

📚 Education

☁️ SaaS

🤝 B2B

📋 Description

• Implement, monitor, and report on regional marketing plans. • Design and execute B2B webinars and B2C webinars. • Create and adapt compelling marketing content tailored to the Americas market. • Manage and optimize digital campaigns to drive measurable engagement. • Oversee regional social media accounts and PR initiatives. • Plan and execute online and offline events. • Ensure all marketing materials are consistent with brand identity. • Analyze trends, competitor activity, and audience behavior to provide actionable insights. • Work closely with global teams to align marketing activities and campaigns.

🎯 Requirements

• Bachelor’s degree in marketing or related field; Master’s degree preferred. • Minimum 5 years of proven experience in B2B and B2C marketing, preferably in education, certifications, or language qualifications. • Demonstrated success running webinars, digital campaigns, and thought leadership initiatives across multiple markets. • Exceptional written and verbal communication skills in English; additional language skills for LATAM markets a plus. • Strong understanding of digital marketing tools, platforms, and campaign analytics. • Excellent organizational, problem-solving, and teamwork skills; metrics-driven with a creative mindset. • Self-driven, flexible, and able to work in a fast-paced, high-volume environment. • Attention to detail with a proactive approach to driving results.

🏖️ Benefits

• Competitive remuneration package. • Work in an international, dynamic, and fun atmosphere. • Two free vouchers per year for certifications from PeopleCert's portfolio. • A huge learning experience working with global best practices. • Ongoing personal and professional development opportunities. • 100% Virtual Hiring Process.