Petra Brands
B2B • B2C • Retail
Petra Brands is a California-based consumer brand incubator and manufacturer founded in 2017 that builds, launches and scales modern, eco-conscious consumer products and private-label lines for large retailers. The company combines strategic brand and packaging design, content creation and global manufacturing across multiple continents to deliver scalable products—particularly in household, personal care and pet categories—while emphasizing sustainable materials and production practices. Petra Brands also leverages a strong digital and social media presence to drive consumer engagement and trend-forward brand growth.
51 - 200 employees
Founded 2017
🤝 B2B
đź‘Ą B2C
đź›’ Retail
Social Media Automation, Strategy Specialist
Job not on LinkedIn
3 days ago
Petra Brands
B2B • B2C • Retail
Petra Brands is a California-based consumer brand incubator and manufacturer founded in 2017 that builds, launches and scales modern, eco-conscious consumer products and private-label lines for large retailers. The company combines strategic brand and packaging design, content creation and global manufacturing across multiple continents to deliver scalable products—particularly in household, personal care and pet categories—while emphasizing sustainable materials and production practices. Petra Brands also leverages a strong digital and social media presence to drive consumer engagement and trend-forward brand growth.
51 - 200 employees
Founded 2017
🤝 B2B
đź‘Ą B2C
đź›’ Retail
đź“‹ Description
• Manage 15+ social media accounts across Instagram and TikTok. • Implement automation strategies to streamline posting, engagement, and reporting. • Leverage AI tools for content creation, captions, hashtags, and trend analysis. • Plan, schedule, and monitor posts to maintain consistent brand voice. • Analyze account performance metrics and optimize strategies for growth. • Collaborate with internal teams to align social campaigns with brand objectives. • Stay updated with platform algorithms, trends, and best practices.
🎯 Requirements
• Familiarity with AI-powered tools for content creation, caption generation, and analytics. • Hands-on experience with social media automation and scheduling tools. • Proven experience managing multiple social media accounts, preferably Instagram and TikTok. • Strong understanding of social media trends, hashtags, engagement tactics, and platform algorithms. • Excellent organizational skills and ability to manage multiple accounts efficiently. • Self-starter with strong communication skills. • Experience in e-commerce or brand growth is a plus.
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