Mobile Growth Manager – ASO

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7 hours ago

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Phiture

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B2B • Marketing • SaaS

Phiture is a multi-award-winning mobile growth consultancy and agency that specializes in helping product and marketing teams grow their apps. The company offers a range of services including App Store Optimization, Performance Marketing, User Retention/CRM, Subscription Revenue Optimization, and Creative Services. Phiture is known for its Mobile Growth Stack strategic framework and its advanced AI algorithms that optimize Apple Search Ads to lower cost per acquisition. With a strong focus on mobile growth, the company assists clients in increasing app visibility, conversion rates, and subscription revenue while providing expert insights and growth audits. Phiture collaborates with leading technology companies to deliver high-quality service and is recognized by prestigious awards in the industry.

51 - 200 employees

🤝 B2B

☁️ SaaS

📋 Description

• Manage client accounts, leading ASO projects for diverse apps. • Support key ASO clients globally, across multiple markets and languages. • Execute campaigns based on strategies by Senior Consultants and Growth Leads. • Run experiments and A/B tests for optimal client results. • Brief designers and translators on creative experiments and app store asset localization. • Conduct check-ins with clients, guiding through methods and ASO thought-process. • Monitor and report on keyword rankings, install rate, and experiment effectiveness. • Devise ASO methods and strategies for client success and competitive edge. • Continuously develop expertise in ASO and related areas. • Produce content and articles for our ASO knowledge base and ASO Stack publication. • Stay updated on tools, technologies, and ASO best practices.

🎯 Requirements

• 2+ years experience in mobile marketing with an app publisher, tool agency, or similar • At least 1-year experience in ASO • A proven track record of being data-driven, and experience analyzing data with Excel, Google Sheets, etc. • Excellent communication and presentation skills. Ability to discuss results and challenges with the clients • Team player attitude, great in giving and receiving feedback as well as sharing knowledge • Strong project management skills • Excellent knowledge of core mobile marketing methods and terminology • Excellent verbal and written English language skills • Flexible, adaptable, and driven - open to participating in a friendly but fast-paced environment • Nice to have: Apple search ads experience • Experience with conversion topics and experimentation is a big plus.

🏖️ Benefits

• We celebrate diversity and are excited about building teams that represent a variety of backgrounds, perspectives, and skills. • All employment decisions are based on qualifications, merit, and business needs.