General Manager, Media

🕒 May 11

🏛️ District of Columbia, Florida, +2 more states – Remote

🏛️ District of Columbia – Remote 🐊 Florida – Remote 🌽 Illinois – Remote 🗽 New York – Remote

⏰ Full Time

🟠 Senior

🔴 Lead

👔 Manager

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Planar

WebsiteLinkedInAll Job Openings

201 - 500 employees

🔧 Hardware

📱 Media

📡 Telecommunications

Hardware • Media • Telecommunications

Planar is a global leader in visualization technology, offering best-in-class display solutions for demanding environments. The company provides a comprehensive array of digital display products including LED and LCD video walls, large format LCD displays, and desktop monitors. Planar's portfolio features advanced technology solutions such as the Planar® DirectLight® Ultra Series and the Planar® CarbonLight™ CLI Series, tailored for various applications including virtual production, digital signage, and control rooms. Renowned for innovation, Planar also offers the Planar WallDirector™ Cloud for remote display management and control. Serving a wide range of markets including education, government, healthcare, and entertainment, Planar is committed to delivering superior image performance and reliability.

📋 Description

• Own the Media segment for North America, including revenue growth, pipeline health, and margin performance for broadcast and media customers. • Act as a player‑coach: carry a team quota while leading, mentoring, and developing a small team focused on broadcast and media production environments. • Refine and execute a segment‑specific sales strategy that protects and grows our existing media base while expanding into new accounts, applications, and partnerships. • Lead by example in the field by participating in customer meetings, joint sales calls, product demos, proof‑of‑concepts, and key industry events and tradeshows. • Build and maintain executive‑level relationships with end users, systems integrators, consultants, and channel partners that influence media display and visualization projects. • Partner with Marketing to define and execute campaigns, content, case studies, and events that strengthen our brand in the media market and generate qualified pipeline. • Collaborate with Applications Engineering and Product Management to shape solutions, proposals, and roadmaps that meet the technical and workflow needs of broadcast and media customers. • Provide market intelligence and competitive insights from the media space to inform pricing, positioning, and long‑term strategy. • Maintain accurate forecasts, pipeline visibility, and account plans in the CRM, and report regularly on performance and key initiatives to senior leadership. • Foster a culture of speed, agility, collaboration, and accountability within the team, modeling the behaviors required to win in a fast‑moving media marketplace. • Perform other related duties and projects as assigned by management.

🎯 Requirements

• Bachelor’s degree in Business, Marketing, Engineering, or related field; equivalent experience in lieu of a degree will be considered. • 7+ years of technology sales experience, including at least 3–5 years selling into broadcast, media, live production, or similar visual technology environments; experience with LED/LCD displays and visualization systems strongly preferred. • Demonstrated success as both an individual contributor and a sales leader (player‑coach), with a proven track record of meeting or exceeding quota while managing and developing a team. • Strong technical aptitude with display, video, and AV systems and the ability to translate complex solutions into clear business value for customers. • Excellent interpersonal, communication, and presentation skills, including the ability to engage credibly from technical stakeholders to executive decision‑makers. • High energy, sense of urgency, and demonstrated ability to deliver results in a fast‑paced, dynamic environment. • Proficiency with Microsoft Office and modern CRM tools (e.g., Salesforce, D365), plus comfort with contemporary collaboration tools (Teams, etc.). • Strong organizational and time‑management skills, with the ability to prioritize across personal selling activity, team leadership, and strategic initiatives. • Ability and willingness to travel up to 50% throughout North America. • Strong preference for candidates in the Northeastern US near a major airport. • Must have a valid driver’s license.

🏖️ Benefits

• 75% employer-paid medical for employee. Family coverage also included. • 100% employer paid dental, and vision for employee and dependents • 100% employer paid long-term, short-term disability, and life insurance policy • 401k Match, if you’re contributing 5% we match 4%. 100% vested immediately. • 10 paid holidays • Starting at 15 days paid PTO (inclusive of sick and vacation time) annually • Employee Assistance Program (EAP) • Flexible Spending Account (FSA)