Creative Strategist - Project Manager

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April 3

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Pomelo

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B2B • Recruitment • SaaS

Pomelo is a talent sourcing and hiring platform that specializes in connecting businesses with top offshore talent. The company offers a wide range of highly-skilled professionals who can work remotely full-time, providing services in various roles including project management, marketing, and design. With a focus on cost savings, Pomelo ensures that companies can access the top 1% of talent at significantly reduced costs compared to traditional hiring methods, while managing all aspects of recruitment, compliance, and onboarding.

11 - 50 employees

🤝 B2B

🎯 Recruiter

☁️ SaaS

📋 Description

• Develop Campaign Strategies: Align creative concepts with client goals across e-commerce, lead generation, and mobile apps. • Own Creative Strategy: Analyze performance data to identify trends, top-performing ad elements, and areas for improvement; develop actionable creative briefs for designers and video editors, aligned with client objectives and platform trends; write engaging and conversion-focused ad scripts tailored to platforms like Meta, TikTok, and Google; ideate and propose creative concepts for A/B testing to improve ad performance. • Oversee Production: Manage the end-to-end creation process for videos, graphics, and ad copy. • Optimize Creatives: Conduct A/B testing to identify top-performing elements and improve campaign efficiency. • Monitor Trends: Adapt strategies to align with the latest platform updates and audience behaviors. • Report Insights: Present actionable performance insights to clients, guiding future campaign directions and optimizations. • Project Management: Act as the primary liaison between clients and the design team, ensuring clear communication and feedback, and manage timelines and workflows to ensure projects are delivered on time and exceed expectations.

🎯 Requirements

• Bachelor’s degree in a relevant field • 3+ years of experience in a related field • Strong scriptwriting and copywriting abilities, particularly for short-form ads • Proficiency in analyzing ad performance data (Meta Ads Manager, TikTok analytics, etc.) to inform creative decisions • Excellent project management skills with the ability to manage multiple deadlines and stakeholders • Experience coordinating creators, influencers, or production teams • Outstanding communication skills, both written and verbal, for client and team collaboration • Preferred: Experience in performance marketing or user acquisition for mobile apps and/or subscription brands • Preferred: Familiarity with ad platforms like Meta, TikTok, and Google Ads • Preferred: Knowledge of creative testing strategies, including hooks, CTAs, and A/B testing frameworks, and a proven track record of delivering successful ad campaigns that meet performance KPIs • Ability to work in US Eastern Time hours (40 hours per week / 8 hours per day)

🏖️ Benefits

• Competitive pay, always in US dollars • Work remotely from the comfort of your home • Health & wellness benefit • Paid holidays and time off • Performance and referral bonuses • Global exposure to the world’s best companies