Paid Media Buyer

Job not on LinkedIn

October 24

🌲 Oregon – Remote

Although this job is listed in Oregon, this company may be open to hiring remote in other states.

💵 $65k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

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Portland Leather Goods

WebsiteLinkedInAll Job Openings

eCommerce • Fashion • Retail

Portland Leather Goods is a direct-to-consumer leather goods brand and retailer offering a wide range of leather bags, wallets, small accessories and care products in many colors and styles. The company operates an online storefront with a mobile app, runs promotions and a rewards program, and also maintains retail locations. Their product mix emphasizes fashion-forward, everyday leather carry goods sold primarily to individual consumers.

51 - 200 employees

Founded 2016

🛍️ eCommerce

👗 Fashion

🛒 Retail

📋 Description

• Plan, execute, and optimize paid media campaigns across platforms such as Google, Meta, Pinterest, TikTok, Snapchat and more. • Manage daily ad spend and budgets to maximize the effectiveness of campaigns and ensure profitability. • Perform audience research to define target demographics and develop audience segments for campaigns. • Analyze and interpret data from media campaigns to optimize performance and ensure KPIs such as CPA and ROAS are met. • Collaborate with the creative team to develop compelling ad creatives, including copy, images, and videos. • Monitor and analyze competitors’ digital advertising strategies to identify opportunities for growth and improvement. • Report on campaign performance, providing actionable insights and recommendations for continuous improvement. • Keep up with the latest trends in digital marketing and paid media to implement new strategies and platforms. • Test and implement new media buying tools and technologies to improve efficiency and performance.

🎯 Requirements

• Proven experience (1-3 years) as a media buyer or in a similar role, preferably in an eCommerce environment. • Hands-on experience with Facebook Ads Manager, Google Ads, Pinterest Ads, TikTok Ads, and other media buying platforms. • Strong analytical skills. • Experience in managing budgets and optimizing ad spend for maximum ROI. • Ability to work in a fast-paced environment and manage multiple campaigns simultaneously. • Strong communication skills, both written and verbal, to collaborate with cross-functional teams. • Knowledge of audience segmentation, retargeting strategies, and creative testing methodologies. • Self-motivated and detail-oriented with a passion for staying ahead of digital marketing trends.

🏖️ Benefits

• Health, dental & vision insurance (75% cost covered by PLG for team member) • 401(k) after 1 year with 4% company match • Holidays (including 1 floating holiday), vacation & sick time • Store discount • Dynamic & collaborative team environment