Paid Advertising Strategist

🕒 August 24

🇺🇸 United States – Remote

⏰ Full Time

🟢 Junior

🟡 Mid-level

📈 Performance Marketing

🚫👨‍🎓 No degree required

👻 Ghost score 19%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Power Digital Marketing

WebsiteLinkedInAll Job Openings

501 - 1000 employees

💼 Consulting

👥 B2C

📣 Marketing

Consulting • B2C • Marketing

Power Digital Marketing is a tech-enabled growth marketing firm that operates at the intersection of data, technology, and human intelligence to make profit predictable. The company provides a comprehensive suite of digital marketing services, including strategic consulting, creative campaigns, data intelligence, media planning, and more to ignite every phase of the customer journey. Power Digital Marketing focuses on delivering business impact through transparency, data-driven strategies, and advanced technologies, helping brands achieve sustained growth and competitive advantage in a hyper-competitive market.

📋 Description

• Own execution, performance, and growth of campaigns within an assigned book of business • Tie campaign efforts to clients’ broader business goals • Work with account leadership to develop and evolve channel strategy within the broader media mix • Own reporting, optimizations, client communication, keyword research, ad copy development, bid optimizations, and routine campaign management • Execute paid social and paid media campaigns across native platforms • Build and produce campaigns end-to-end across channels with on-time delivery • Lead performance optimizations relative to goals • Manage client budgets and advise on budget changes with accurate pacing • Perform QA to prevent revenue-impacting errors • Make proactive strategy recommendations and surface opportunities and risks • Maintain testing roadmaps and project-manage experimentation • Escalate performance risks early • Communicate performance, strategy, recommendations, deliverables, and action items internally • Provide weekly client progress recaps with insights and recommendations • Leverage marketing-funnel knowledge, data storytelling, AI technologies, and Power Digital systems to drive results

🎯 Requirements

• 2-3 years of digital marketing experience; 1-2 years in an agency setting • Minimum 2-3 years of hands-on experience with at least 2+ paid advertising channels • Experience with Google/Bing, Meta, TikTok, LinkedIn, Pinterest, Snapchat, and other paid advertising networks • Experience with bid optimization, keyword research, ad copy development, campaign strategy, and campaign optimization • Proficiency in Google/Microsoft Office Suite(s) • Proficiency in Google Analytics • Strong understanding of full-funnel marketing • Strong written and verbal communication skills • Strong organizational and project management skills • Self-motivated with a strong desire to succeed • Excellent interpersonal skills • Confidence with client-facing presentations and communication • Strong work ethic and ability to learn quickly and independently • Interest in a long-lasting relationship with a growing company

🏖️ Benefits

• Equal Opportunity Employer • Diversity and inclusion emphasized • No application, processing, or training fees