Director of Growth and Demand Generation

🕒 May 22

🌐 Germany, Portugal, +3 more countries – Remote

🇩🇪 Germany – Remote 🇵🇹 Portugal – Remote 🇵🇱 Poland – Remote 🇨🇦 Canada – Remote 🇺🇸 United States – Remote

⏰ Full Time

🔴 Lead

📈 Performance Marketing

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Pubgenius Inc.

WebsiteLinkedInAll Job Openings

11 - 50 employees

📣 Marketing

💼 Consulting

🛍️ eCommerce

Marketing • Consulting • eCommerce

Pubgenius Inc. specializes in engineering customized solutions for digital publishers aiming to maximize their revenue potential. The company understands the specific challenges faced by publishers, as it is composed of individuals who also have experience in publishing. Pubgenius Inc. offers a comprehensive and integrated solution that can be tailored to meet the individual needs of publishers. They manage the entire ad stack for their partner publishers, enabling them to concentrate on producing quality content. Their expertise extends to ad operations, yield optimization, and various aspects of ad tech, including real-time bidding and online advertising.

📋 Description

• Design and execute Account-Based Marketing (ABM) campaigns targeting North American mid-market companies • Set up, scale, and optimize our cold email infrastructure, LinkedIn sequencing, and data enrichment tools. • Collaborate with our technical delivery teams and PMs to transform our massive success stories into high-end technical case studies, white papers, and narrative-driven pitches. • Guide our internal technical digital marketer to optimize highly tailored, high-intent vertical landing pages (e.g., /fintech, /healthcare, /saas) that convert cold executive traffic into diagnostic discovery calls. • Take absolute accountability for Sales Qualified Leads (SQLs), Pipeline Velocity, and Total Closed-Won Pipeline Value.

🎯 Requirements

• You have 4+ years of B2B marketing experience specifically working for custom software development agencies or high-end IT consulting firms. • You can prove you have built campaigns that directly contributed to closing high-value, six- or seven-figure enterprise service retainers. • You know exactly how to write compelling, sophisticated copy that cuts through the noise in the inboxes • You don’t need a massive team to delegate to. You are a self-starter who can map out the macro-strategy on Monday, write the hyper-personalized email templates on Tuesday, and audit the funnel metrics on Friday.

🏖️ Benefits

• Fully remote work from anywhere • Flexible hours