Senior Marketing Operations

August 9

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QA Wolf

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B2B • SaaS • Software

QA Wolf is a hybrid platform and service that specializes in automated quality assurance (QA) testing for web and mobile applications. By utilizing AI technologies, QA Wolf delivers comprehensive end-to-end test coverage, enabling software teams to ship better software faster and with fewer bugs. Their approach integrates capabilities like iOS and Android testing, performance testing, and accessibility testing, allowing teams to reduce the time and effort required for manual QA processes.

51 - 200 employees

Founded 2019

🤝 B2B

☁️ SaaS

📋 Description

• Maintain and optimize Salesforce for marketing operations, including campaigns, leads/contacts, reporting, and attribution • Build and track invite waves and attendance for Field Marketing events, including ICP validation and territory assignment • Ensure accurate ROI tracking across campaigns, webinars, and events—mapping campaign spend to SFDC campaign attribution • Own and evolve our SQL/MQL reporting across lead and contact objects in Salesforce • Implement and optimize campaign influence and multi-touch attribution models • Collaborate with Content Marketing to manage campaign lists, drip campaigns in ActiveCampaign, and webinar operations • Monitor key metrics weekly including MQL → SQL → SQO → Win conversion rates, lead attribution, and touchpoints • Manage tools including Apollo, Sales Nav, Rippling (for expenses), and commission systems like SPIFF • Build dashboards and reporting for executive and team-level visibility into marketing performance • Support accurate and timely commission calculations for Sales, CS, SDR, Field Marketing, and Performance Marketing teams

🎯 Requirements

• 3–5+ years of experience in Marketing Operations or Revenue Operations • Deep Salesforce expertise (Salesforce Admin certification is a strong plus) • Proven experience with UTM tracking, lead attribution, and multi-touch attribution models • Familiarity with data enrichment tools like Apollo or ZoomInfo • Strong analytical and troubleshooting skills with attention to detail • Proven ability to build systems from scratch, scale processes, and partner cross-functionally • Bonus: • Experience with reporting tools like Tableau, PowerBI, or Looker • Knowledge of marketing automation tools like HubSpot or Marketo • Experience with tools like Zapier, ChiliPiper, ActiveCampaign, Spiff and Slack integrations • Understanding of HTML/CSS for email template troubleshooting • Awareness of email compliance/privacy laws like GDPR or CAN-SPAM

🏖️ Benefits

• Base Salary: $150,000 USD • Variable: $30,000 USD • OTE: $180,000 • Medical, Dental & Vision: 100% covered • PTO: 28 days • Remote-First Culture: Work from anywhere in the U.S. or Canada