RecargaPay
Fintech • Finance • B2C
RecargaPay is a leading all-in-one payment platform in Brazil, dedicated to providing easy and secure access to mobile payments and digital financial services for everyone. The platform enables users to pay bills, recharge transportation and mobile phones, purchase gift cards, and make Pix transactions with credit cards. RecargaPay offers a comprehensive range of financial services, including cashback rewards, small loans, and a digital wallet with daily interest accrual. Additionally, they provide services to businesses, such as free business accounts, payment processing, and marketing solutions. With a focus on accessibility and innovation, RecargaPay strives to change how payments are made in Brazil.
201 - 500 employees
Founded 2010
💳 Fintech
💸 Finance
👥 B2C
💰 $10M Debt Financing on 2022-07
Staff Data Scientist – Measurement, Experimentation
Job not on LinkedIn
October 22
RecargaPay
Fintech • Finance • B2C
RecargaPay is a leading all-in-one payment platform in Brazil, dedicated to providing easy and secure access to mobile payments and digital financial services for everyone. The platform enables users to pay bills, recharge transportation and mobile phones, purchase gift cards, and make Pix transactions with credit cards. RecargaPay offers a comprehensive range of financial services, including cashback rewards, small loans, and a digital wallet with daily interest accrual. Additionally, they provide services to businesses, such as free business accounts, payment processing, and marketing solutions. With a focus on accessibility and innovation, RecargaPay strives to change how payments are made in Brazil.
201 - 500 employees
Founded 2010
💳 Fintech
💸 Finance
👥 B2C
💰 $10M Debt Financing on 2022-07
📋 Description
• Develop and maintain Marketing Mix Models (MMM) and incrementality frameworks to quantify true marketing ROI and incrementality. • Design, execute and analyze A/B and geo-based experiments, applying causal inference methodologies. • Partner with User Acquisition and CRM teams to identify opportunities to optimize spend allocation and creative effectiveness. • Build automated dashboards and reports for campaign performance, media contribution, and payback. • Collaborate with Martech, data engineering and analytics teams to enhance data pipelines, taxonomies, and tracking. • Present clear, data-driven insights to executives, influencing strategic marketing and budget allocation decisions. • Continuously evaluate new measurement methodologies (MTA, Bayesian MMM, synthetic control).
🎯 Requirements
• Programming & Tools: Strong proficiency in Python, SQL and statistical libraries (Pandas, Statsmodels, PyMC, Scikit-learn). PySpark, ideally in Databricks, and familiarity with BI tools (Power BI, Tableau, or Looker). • Marketing Measurement: Proven experience building MMMs, running A/B or lift tests, or applying causal inference methods. • Experience with Mobile Measurement Partners (MMPs): Hands-on experience with platforms such as Adjust, Singular, or AppsFlyer, leveraging event data for campaign attribution and performance modeling. • Statistics: Deep understanding of regression modeling, time-series analysis, and experimental design. • Business Acumen: Ability to connect statistical results with marketing ROI and payback implications. • Communication: Translate complex findings into clear narratives for marketing and leadership teams. • Collaboration: Comfortable working cross-functionally with marketing, finance, and product data teams.
🏖️ Benefits
• Competitive and market-aligned salary. • Remote work — wherever you are, you’re part of the team! • Home office allowance through a monthly deposit in the RecargaPay app. • Health and dental plans with no co-pay. • Life insurance. • Flexible meal allowance (via Flash). • TotalPass membership to take care of your health. • Spanish or Portuguese classes.
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