Senior Copywriter

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October 24

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Reedsy

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Marketplace • Education • B2C

Reedsy is a comprehensive online marketplace connecting authors with the publishing industry's top professionals. It provides a platform for authors to find editors, designers, marketers, ghostwriters, and web designers to assist with various stages of the book production and publishing process. Reedsy also offers educational resources for writers, including publishing courses and webinars, helping authors from idea inception to book promotion. With tools for collaboration, promotion, and writing guidance, Reedsy supports the creation and marketing of books for authors worldwide.

11 - 50 employees

Founded 2014

🏪 Marketplace

📚 Education

👥 B2C

💰 Grant on 2016-07

📋 Description

• Develop a consistent voice and tone for Reedsy’s brand across multiple channels; • Write copy for our landing pages, lead magnets, email campaigns and social media ads; • Come up with new creative ideas to convert our traffic; • Report on modal A/B tests, email campaign stats (open/click rates and goal conversions), and social media ads performance; • Help us segment our audiences to tailor our messaging; and • Work closely with a team of content creators (writers, illustrators, animators, and YouTubers) on ad and modal copy, graphic assets, storyboards and video scripts.

🎯 Requirements

• Both very analytical and highly creative, at ease developing new ideas and tracking their impact through analytics and data crunching; • Experience creating conversion copy for large-scale campaigns (email and ads) at a fast-growth startup; • A varied portfolio of copy, with examples across print and digital, from short form to long form and everything in between; • Proven experience shaping brand guidelines and tone of voice; • Familiarity with the publishing industry and writing craft concepts; • Experience with email marketing, conversion optimization and A/B testing; • Track-record creating significant growth for an early stage company or a scale-up; • Familiarity with Google Analytics and other analytics tools; • Native-level English speaker.

🏖️ Benefits

• Health insurance • Flexible work arrangements • Professional development opportunities