Client Marketing Director

November 13

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Rimini Street

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Enterprise • SaaS • Security

Rimini Street is a global leader in enterprise software support and services, providing end-to-end support solutions for mission-critical systems. The company specializes in reducing support costs, filling technology skills gaps, and providing strategic roadmap guidance to extend the life of ERP investments and enable business growth. With offerings that include managed and professional services, security solutions, interoperability, and compliance services, Rimini Street supports widely-used enterprise software such as Oracle, SAP, Salesforce, Microsoft, and more. By leveraging its extensive in-house engineering talent, Rimini Street offers clients unparalleled support, ensuring high satisfaction levels and cost savings.

1001 - 5000 employees

Founded 2005

🏢 Enterprise

☁️ SaaS

🔐 Security

📋 Description

• Develop and execute a comprehensive client marketing strategy aligned with business goals, including demand generation, advocacy, retention, and expansion • Work closely with Client Advocacy to help scale reference and advocacy programs, including case studies, testimonials, videos, and speaking opportunities • Help establish and build client engagement program of record, including, but not limited to digital engagement platforms (e.g., Influitive) to drive referenceable relationships and peer-to-peer engagement • Partner with Account Management and Client Success to identify high-value clients for marketing engagement and storytelling • Create compelling client-facing content that supports sales enablement, demand generation, and thought leadership • Collaborate with Client Advocacy and Product Marketing to align messaging and positioning with client proof points and success stories • Help develop and manage Client Advisory Boards and executive engagement programs • Partner with Campaign/ Demand Gen, and Field Marketing on client lifecycle marketing campaigns that drive onboarding, adoption, renewal, and upsell opportunities • Analyze client data and feedback to inform marketing strategies and improve client experience • Measure and report on the effectiveness of client marketing programs, including influence on pipeline, deal velocity, retention, and NPS • Act as a champion for the voice of the client across the organization

🎯 Requirements

• BS/BA degree required • Advanced degree or MBA preferred • 8+ years of experience in B2B marketing, with a focus on client marketing, advocacy, or lifecycle marketing • Proven success in building and scaling client marketing programs in enterprise software or SaaS environments • Experience working cross-functionally with Sales, Client Success, and Product Marketing teams • Strong background in storytelling, content creation, and client engagement strategies • Familiarity with CRM, marketing automation, and client advocacy platforms (e.g., Salesforce, Gainsight, HubSpot, Marketo) • Experience with data visualization tools (e.g., Qlik,) is a plus.

🏖️ Benefits

• Medical, Dental, and Vision insurance • Disability insurance • Paid Parental Leave • 401(k) program • Generous Paid time off (PTO)