Director, SEO/AEO

Job not on LinkedIn

November 21

Apply Now

Receive Emails with Similar Jobs

Risepoint

WebsiteLinkedInAll Job Openings

Education • B2B

Risepoint is an education technology company that partners with regional public and private universities to design, launch, and grow workforce-focused online degree programs. It provides marketing, student support, faculty support, technology implementations, performance monitoring, and student ROI research to help institutions expand access, increase enrollments, and deliver high-return programs for working adults.

1001 - 5000 employees

Founded 2007

📚 Education

🤝 B2B

📋 Description

• Partner with the Sr. Director of SEO/AEO to operationalize and implement enterprise organic search strategies across partner websites. • Build and manage frameworks to measure, report, and improve organic performance across hundreds of partner domains. • Lead initiatives to optimize content and site experiences for AI overviews, large language models, and generative search platforms. • Ensure strong site architecture, clean data structure, schema markup, and Core Web Vitals optimization across CMS and DXP platforms. • Collaborate with Content, UX, CRO, and Analytics teams to ensure site experiences are optimized for visibility, engagement, and conversion. • Identify and test new tools, AI capabilities, and automation techniques that improve efficiency and performance across organic channels. • Manage and mentor SEO specialists and analysts, fostering a culture of experimentation, curiosity, and performance-driven collaboration.

🎯 Requirements

• Bachelor’s degree • MBA or related Master’s degree • 8-10 years SEO and organic performance optimization for enterprise or multi-site ecosystems • 4+ years of management or team lead experience • Licenses & Certifications SEO, analytics, or digital marketing certifications (e.g., Google Analytics, SEMrush, BrightEdge, SEO Clarity, or equivalent) • Expertise in AI-driven search (AEO) and Generative Engine Optimization (GEO) • Excellent communication and presentation skills with executive stakeholders • Hands-on expertise with enterprise SEO platforms, analytics tools, and data visualization (e.g., GA4, BigQuery, Ahrefs, SEMrush, BrightEdge, SEO Clarity, Looker Studio).

🏖️ Benefits

• Risepoint is an equal opportunity employer. • We celebrate diversity and are committed to creating an equitable environment for all employees.