Head of Growth, E-Commerce

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November 22

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Rove Concepts

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Rove Concepts. A curated and crafted experience that connects design with the individuals who seek it. Founded in the Pacific Northwest in 2011, our company grew from a desire to modernize the furniture industry. Focusing on quality and contemporary design, we offer sophisticated home decor to help create your inspired lifestyle.

201 - 500 employees

📋 Description

• Develop and execute a comprehensive growth strategy to scale e-commerce revenue to $50M+. • Oversee CRO initiatives to optimize conversion rates across the customer journey. • Partner with product, merchandising, CX, and logistics to optimize online operations and customer experience. • Identify new revenue opportunities through experimentation, A/B testing, and channel diversification. • Manage budget allocation across all marketing and growth initiatives. • Report on KPIs, insights, and strategy results to executive leadership. • Build and manage a high-performing growth team. • Analyze performance metrics, LTV, CAC, and funnel behavior to drive strategic decisions. • Own marketplace strategy where applicable (Amazon, Wayfair, etc.) to maximize reach and revenue. • Lead performance marketing across all digital channels (paid search, paid social, email/SMS, affiliates, retargeting).

🎯 Requirements

• 5–7+ years of experience in e-commerce, digital marketing, or growth leadership. • Strong expertise in performance marketing across multiple digital channels. • Experience with A/B testing, CRO tools, and analytics platforms. • Data-driven decision-making with expert proficiency in analytics tools (GA4, Looker, Shopify data, etc.). • Ability to operate in a fast-paced, high-growth environment. • Strong leadership and cross-functional collaboration abilities. • Deep understanding of LTV/CAC, attribution models, and customer acquisition funnels. • Proven ability to scale e-commerce revenue, ideally to $20M–$50M+ levels.

🏖️ Benefits

• Rocketing growth – yours and ours. • At Rove Concepts, there are lots of opportunities for personal and professional growth. • That's because we believe in developing, investing, and promoting from within. • Remote work flexibility. • Competitive Compensation – We recognize and reward top talent with a salary that reflects your skills and contributions. • Working together with seasoned and driven entrepreneurs and entrepreneurial talent who truly strive to make a difference. • Working in a rapidly growing company where you benefit from flat structures and a highly motivated team.