
Finance • B2B • B2C
RSA is a commercial and personal insurance company operating in the UK, Ireland and Europe, now rebranding as Intact Insurance. It provides a range of insurance products including commercial (construction, marine, motor fleet, liability, professional, property, accident & health, renewable energy), personal tenants contents policies, and specialist risk consulting and claims services. RSA works closely with brokers and corporate clients, is authorised and regulated by UK financial regulators, and is part of Intact Financial Corporation.
10,000+ employees
💸 Finance
🤝 B2B
👥 B2C
October 22

Finance • B2B • B2C
RSA is a commercial and personal insurance company operating in the UK, Ireland and Europe, now rebranding as Intact Insurance. It provides a range of insurance products including commercial (construction, marine, motor fleet, liability, professional, property, accident & health, renewable energy), personal tenants contents policies, and specialist risk consulting and claims services. RSA works closely with brokers and corporate clients, is authorised and regulated by UK financial regulators, and is part of Intact Financial Corporation.
10,000+ employees
💸 Finance
🤝 B2B
👥 B2C
• Lead product and solutions marketing for RSA ID Plus, with a strong emphasis on passwordless • Own roadmap alignment with product management • Define and execute the go-to-market strategy • Drive high-impact product launches • Develop bold, differentiated messaging and positioning • Create and manage impactful content and assets • Drive all aspects of product launches, managing cross-functional deliverables • Own, build, and deliver product training for internal sales and channel partners • Create sales and channel focused content including pitch decks and demo scripts • Serve as a subject matter expert and company spokesperson • Lead RSA’s competitive intelligence program
• 8+ years in B2B technology marketing, ideally within identity security or cybersecurity • Deep experience in product and solutions marketing, including end-to-end product launches and sales/channel enablement • Proven success in developing differentiated positioning, messaging, and go-to-market strategies plus execution that deliver measurable results • Extensive experience developing sales and channel enablement content and training to drive performance and engagement • Exceptional communication and storytelling skills from crafting clear value propositions to presenting confidently to internal and external audiences • Excellent cross-functional leadership, building trusted partnerships with product management and sales • Growth mindset and comfort with speed and ambiguity, and a drive to make an impact in a fast-moving, entrepreneurial environment
• Equal employment opportunity for all employees and applicants • Work environment free of discrimination and harassment • Reasonable accommodation during the application process
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