Lifecycle Marketing Manager

Job not on LinkedIn

🕒 July 31

🌏 Anywhere in the World

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

👻 Ghost score 33%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Safety Wing

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2019

🏥 Healthcare

💼 Consulting

📦 Logistics

Healthcare • Consulting • Logistics

Safety Wing is a company offering global medical and travel insurance for digital nomads, remote workers, and companies with distributed teams. Their Nomad Insurance provides extended travel and health coverage for individuals worldwide, while Remote Health covers remote teams and contractors globally under a single plan. Safety Wing aims to eliminate geographical barriers and build a global social safety net, ensuring health coverage for those working and living across different cultures and regions. With a fully remote team based on six continents, Safety Wing provides flexible insurance solutions that cater to the modern needs of global and location-independent professionals.

📋 Description

• Own and execute the lifecycle marketing strategy across all products, including new launches • Ensure communications are aligned with the company’s values and voice • Analyze campaign performance and continuously improve upsell, conversions, and retention • Identify and implement lifecycle automations to improve customer experience • Develop customer segmentation strategies inside HubSpot and maintain HubSpot hygiene • Own upsell and retention through email marketing across B2C and B2B products • Bring lifecycle initiatives together into a thoughtful, personal, timely, and helpful customer journey

🎯 Requirements

• Has 3-5+ years of lifecycle marketing or email marketing experience • Has experience with the HubSpot Marketing Hub • Knows how to build automated workflows, including AI-powered workflows • Is comfortable analyzing campaign performance and making data-driven decisions • Has strong organizational skills and attention to detail • Can comfortably manage multiple campaigns simultaneously • Writes clear, empathetic customer communications • Wants to help build a global social safety net on the Internet • Thinks for themselves instead of copying others • Is willing to try new things, even with the risk of failure • Is intellectually curious and open to new ideas • Is creative and bold in the face of any problems • Has strong integrity and does the right thing

🏖️ Benefits

• Fully remote work environment – work from anywhere globally • Our own global safety net, giving you worldwide health, income, and travel coverage • A minimum of four weeks of vacation per year • A new laptop • Potential to unlock equity compensation, yearly home office allowance and more!