Lifecycle Marketing Manager

Job not on LinkedIn

🔥 3 minutes ago

Apply Now

Find Similar Remote Jobs

Set Up Email Alert For New Jobs

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume

Safety Wing

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2019

🏥 Healthcare

💼 Consulting

📦 Logistics

Healthcare • Consulting • Logistics

Safety Wing is a company offering global medical and travel insurance for digital nomads, remote workers, and companies with distributed teams. Their Nomad Insurance provides extended travel and health coverage for individuals worldwide, while Remote Health covers remote teams and contractors globally under a single plan. Safety Wing aims to eliminate geographical barriers and build a global social safety net, ensuring health coverage for those working and living across different cultures and regions. With a fully remote team based on six continents, Safety Wing provides flexible insurance solutions that cater to the modern needs of global and location-independent professionals.

📋 Description

• - Own our lifecycle marketing strategy across all products • - Build and optimize onboarding email journeys for new customers • - Manage recurring email communications, announcements, newsletters, and campaigns • - Create lifecycle automations, like sending content related to web pages visited, or reminding people to book a demo after a webinar • - Develop customer segmentation strategies inside HubSpot • - Maintain CRM health, email lists, preferences, suppression, and lifecycle stages • - Work with Product Marketing to launch new products and features through email • - Partner with Product, Design, Copywriting, and Marketing Operations to improve customer communications • - Analyze campaign performance and continuously improve open rates, click-through rates, conversions, and retention • - Identify opportunities throughout the customer journey where automation can improve the customer experience • - Help establish lifecycle marketing as a dedicated function at SafetyWing

🎯 Requirements

• - Has 5+ years of lifecycle marketing, CRM, or email marketing experience • - Has deep experience with HubSpot Marketing Hub • - Has a strong understanding of customer journeys, lifecycle automation, and segmentation • - Is experienced with building automated email workflows • - Knows how to use AI for efficiency, but also how to keep an authentic voice • - Is comfortable analyzing campaign performance and making data-driven decisions • - Has excellent written communication skills • - Has strong organizational skills and attention to detail • - Can comfortably manage multiple campaigns simultaneously • - Is fluent in English • **😀 We like to work with people who:** • - Want to help build a global social safety net on the Internet. • - Think for themselves instead of copying others. • - Are willing to try new things, even with the risk of failure. • - Are intellectually curious and open to new ideas. • - Are creative and bold in the face of any problems. • - Have strong integrity and do the right thing.

🏖️ Benefits

• - Fully remote work environment – work from anywhere globally • - Our own global safety net, giving you worldwide health, income, and travel coverage • - A minimum of four weeks of vacation per year • - A new laptop • - Potential to unlock equity compensation, yearly home office allowance and more!****