Lead Product Manager – Omni-Channel Communications

2 days ago

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Scalepex

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B2B • HR Tech • Artificial Intelligence

Scalepex is a minority-owned company that specializes in talent solutions to help businesses scale and achieve their strategic goals. Leveraging a combination of creativity, strategy, and execution, Scalepex uses a unique AI platform to enhance the quality of talent, providing staffing and placement services to industries such as technology, finance, healthcare, and more. Their approach focuses on individualized support, cost management, and strategic consultation across areas like mergers and acquisitions, software development, data enablement, and more. With a strong emphasis on social responsibility, Scalepex aims to connect underserved communities with world-class opportunities, ensuring both client success and personal and professional satisfaction for their team members.

51 - 200 employees

🤝 B2B

👥 HR Tech

🤖 Artificial Intelligence

📋 Description

• Own the end-to-end omni-channel communication strategy across email, push, SMS, in-app, and emerging channels. • Define roadmaps for onboarding, lifecycle, and engagement journeys for enterprise clients. • Establish KPIs and measure the impact of communication on user behavior and program outcomes. • Work hands-on in Braze (or similar platforms) to build campaigns, templates, data mappings, and triggers. • Partner with Engineering, Data, and Scalepex nearshore CRM teams to deliver personalized, data-driven journeys. • Collaborate with client stakeholders across wellbeing, health, and digital experience. • Implement governance, best practices, and platform standards for communications. • Run experiments, launch A/B tests, analyze performance, and optimize continuously. • Ensure all communications are compliant, aligned to client brand, and user-centric.

🎯 Requirements

• 5–7+ years in lifecycle marketing, CRM product ownership, product growth, or omni-channel communications. • Deep experience with Braze, Iterable, SFMC, or similar lifecycle platforms. • Strong understanding of segmentation, triggers, behavioral design, and personalization at scale. • Experience partnering with engineering and data teams to define requirements and technical needs. • Analytical mindset — comfortable evaluating funnels, performance metrics, and behavior insights. • Ability to lead projects, influence stakeholders, and align cross-functional teams. • Experience in healthcare, wellbeing, or behavioral change is a strong plus (not required).

🏖️ Benefits

• Competitive compensation • Opportunity to lead communication strategy for enterprise programs • Collaborative culture working with bilingual nearshore specialists • Exposure to multiple industries and large-scale product ecosystems • Fast growth environment with leadership autonomy