Director, Product Marketing – Program Management

🕒 June 24

🇺🇸 United States – Remote

💵 $190k - $195k / year

⏰ Full Time

🔴 Lead

📋 Program Manager

👻 Ghost score 47%

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Logo of Seeq Corporation

Seeq Corporation

51 - 200 employees

🤖 Artificial Intelligence

🏭 Manufacturing

Artificial Intelligence • Manufacturing

Seeq Corporation develops software and services that accelerate industrial process analytics on industrial process data. The company specializes in data analytics software for various industrial markets, including oil refineries, pharmaceuticals, and energy production. Seeq's tools are designed to handle extensive manipulation of time-series data, events, and signals to provide insights and analytics, making it easier for manufacturing organizations to optimize processes and enhance predictive maintenance. Founded in 2013 and based in Seattle, Seeq leverages a team of experienced professionals from notable companies such as OSIsoft, Honeywell, and Microsoft.

📋 Description

• Own product marketing strategy for Seeq’s portfolio, including product positioning, messaging, audience narratives, and value articulation. • Translate product direction, market needs, and industry priorities into clear market-facing narratives. • Develop and maintain messaging frameworks, differentiated positioning, competitive narratives, and proof points. • Support pricing, packaging, and offer commercialization work. • Lead planning and orchestration of major go-to-market programs, launches, portfolio initiatives, campaign dependencies, and cross-functional milestones. • Own Campaign Program Management and integrated planning across marketing, enablement, and operations teams. • Manage launch timelines, dependencies, decision points, readiness criteria, and stakeholder accountability. • Establish launch and program frameworks, workback plans, governance routines, and post-launch retrospectives. • Own development and quality of core GTM assets, including portfolio decks, launch narratives, solution messaging, buyer-facing stories, FAQs, and value-based content. • Ensure consistency across portfolio, product, and campaign messaging. • Translate product narratives into field materials, seller plays, and launch-ready assets. • Align cross-functional teams on launch readiness, field adoption, partner enablement, and market feedback. • Lead and develop a high-performing team across Product Marketing and Campaign Program Management. • Set goals, operating rhythms, prioritization rules, and development expectations. • Improve launch quality, execution clarity, and GTM throughput. • Execute AI-First work processes and contribute to AI upskilling across marketing.

🎯 Requirements

• 8+ years of experience in B2B SaaS, industrial software, or a similarly complex GTM environment, with significant experience in product marketing, program management, or go-to-market leadership. • Experience in industrial verticals such as Oil & Gas, Chemicals, Pharma, Power & Utilities, Mining, Metals, and Materials, or similarly complex B2B domains. • Proven track record of leading product marketing and launch initiatives from strategy through execution. • Strong experience building positioning, messaging, audience narratives, and launch frameworks for technical or enterprise offerings. • Demonstrated ability to run cross-functional programs with multiple stakeholders, dependencies, and deadlines. • Experience partnering across Product, Sales, Customer Success, Revenue Operations, and Marketing functions. • Strong people leadership skills, including experience managing and developing high-performing individual contributors and/or managers. • Strong executive communication skills, including the ability to synthesize complexity into clear recommendations, plans, and narratives. • Preferred: Experience supporting whole offers, portfolio marketing, or solution-level commercialization. • Preferred: Familiarity with ABX, partner marketing, and regional marketing operating models. • Preferred: Experience with AI-enabled GTM workflows, content systems, and launch/program management tools. • Preferred: Familiarity with Seeq’s market context, including analytics, industrial applications, AI, and Decision Intelligence-related themes.

🏖️ Benefits

• Competitive salary plus bonus incentives • 12-week paid Seeq family leave • Unlimited PTO • Internet and mobile phone reimbursements • Medical benefits • Group term life insurance • Short-term and long-term disability insurance pre-tax benefits • Voluntary vision and dental (ortho) • Vacation bonus program • Employee Assistance Program • Generous home office allowance • Remote-first (only) work arrangement

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