Growth Strategist

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September 24

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Silverback Strategies

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Marketing • B2B • B2C

Silverback Strategies is a marketing agency that specializes in performance marketing. They focus on delivering measurable results through paid media campaigns, organic media strategies, and data intelligence. Their services include SEO expertise, content marketing, conversion rate optimization, analytics, reporting, and data visualization. The agency works with both B2B and B2C businesses, aiming to align marketing efforts with actual business impacts, rather than vanity metrics. They emphasize actionable insights and precise reporting to showcase the effectiveness of their campaigns.

51 - 200 employees

Founded 2011

🤝 B2B

👥 B2C

📋 Description

• Use customer research and industry insights to build cross-functional marketing plans • Build and deploy a testing roadmap across Media, SEO, Creative, and Measurement • Stay ahead of industry trends and give clients the edge over competitors • Turn Google Analytics and CRM data into actionable growth strategies • Apply modern measurement frameworks to optimize spend and prove impact • Serve as the trusted partner for client marketing leaders, backed by specialists • Understand client business models and customer purchase drivers • Deliver clear reports with context to help clients build credibility with their boss • Break down silos and drive cross-department collaboration • Share insights internally to improve agency performance • Anticipate and address churn risks • Track KPIs, manage renewals, and expand scopes to maximize client success • Identify opportunities for cross-sell and upsell • Partner with leadership to eliminate waste and streamline workflows • Continuously optimize delivery to maintain agency margins • Champion initiatives that improve collaboration and keep Silverback ahead of the curve

🎯 Requirements

• Agency Experience: experience in performance marketing; Paid Media or SEO background is a plus • At least 4 years of experience • Proven client-facing experience with strong writing, speaking, and presentation skills • Data Fluency: turn Google Analytics and CRM data into actionable strategies • Project & Time Management: run a clean calendar and manage competing priorities • Results Mindset: measure success by business outcomes; comfortable with LTV, CAC, and profit margin • Adaptability & Growth: receptive to feedback and continuous improvement • Poised Under Pressure: composed when stakes are high; strong problem-diagnosis skills

🏖️ Benefits

• Remote work • Work with the A team • Opportunity to drive change and impact at a small agency • Paid generously ("We hire the best and pay them generously") • Learn the cutting edge of media, SEO, and measurement (professional development) • Support from a smart and fun team