Performance Marketing Manager

🕒 September 17

🇺🇸 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Silverfort

WebsiteLinkedInAll Job Openings

201 - 500 employees

🔒 Cybersecurity

🤝 B2B

Cybersecurity • B2B

Silverfort is the Unified Identity Protection company that pioneered the first and only platform for modern identity security across all environments. By integrating different segments of the enterprise identity infrastructure, Silverfort offers a vendor-agnostic approach to cybersecurity that simplifies identity protection. The platform secures not only conventional resources but also legacy systems and non-human identities, positioning Silverfort as a leader in the Zero Trust approach to cybersecurity. The company is recognized as a Top Tier Microsoft partner and has earned accolades like Microsoft's Zero Trust Champion of the Year, serving a clientele that includes many Fortune 50 companies.

📋 Description

• Own and execute paid media campaigns across Google Ads, Meta, LinkedIn, YouTube, Reddit, and ChatGPT • Support ABM ad campaign management in partnership with the ABM team • Direct the ad agency's day-to-day execution, ensuring campaigns align to goals and timelines • Lead channel-specific creative strategy, briefing and guiding creative direction by platform to improve ad performance • Manage budget allocation and pacing across channels • Analyze campaign performance and optimize based on data, testing new formats and audiences to improve ROI • Use AI tools to automate reporting, speed up campaign analysis, and improve day-to-day workflows • Partner with MOPS, PMM, and ABM stakeholders to align paid media with broader demand generation priorities

🎯 Requirements

• 4+ years of hands-on paid media experience across major ad platforms (Google, Meta, LinkedIn required; YouTube/Reddit/ChatGPT a plus) • Experience directing or managing an external agency • Strong understanding of creative strategy and how it differs by channel • B2B marketing experience preferred; cybersecurity/Identity Security a plus • Analytical mindset, comfortable owning budget and performance metrics • Ability to leverage AI tools to automate tasks, run analysis, and streamline paid media reporting • ABM experience a plus, not required • Familiarity with marketing automation or CRM/ABM platforms (Salesforce, HubSpot, 6sense, Demandbase) is a bonus