Director, Strategy Planning

🕒 August 31

⚔️ Virginia – Remote

⚔️ Virginia – Remote

💵 $105k - $130k / year

⏰ Full Time

🔴 Lead

🧐 Strategy

👻 Ghost score 8%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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SimpsonScarborough

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2015

📚 Education

📣 Marketing

Education • Marketing

SimpsonScarborough is a full-service agency specializing in higher education branding and marketing. The company provides a range of services including brand strategy, creative, digital, media, and market research. It focuses on helping colleges and universities build inspiring and enduring brands. With insights into the latest trends and challenges in higher education marketing, it aims to support Chief Marketing Officers and their teams. SimpsonScarborough is committed to being an advocate and ally for higher education institutions, providing strategic insights and fostering brand development.

📋 Description

• Lead integrated brand, marketing, content, and paid media strategy development for large-scale and high-impact client engagements • Collaborate with internal and client teams at project launch to establish goals, priorities, timelines, milestones, and opportunities for cross-functional integration and long-term growth • Collect, analyze, and synthesize primary and secondary research to uncover actionable insights that inform positioning, messaging, campaign strategy, and audience engagement • Develop and present clear, compelling, and actionable strategy deliverables • Help clients align around priorities, opportunities, and paths forward • Partner with Creative, Media, Digital, Analytics, Accounts, and PMO teams to ensure strategies are integrated, insight-driven, and effectively executed across channels • Identify opportunities to improve workflows, deliverable integration, and strategic continuity across projects and teams • Build and maintain project documentation, strategic frameworks, and planning materials that keep stakeholders informed and aligned throughout engagements • Lead development of audience-informed strategies and synthesize complex information into meaningful insight

🎯 Requirements

• 6–8 years of experience in marketing, advertising, branding, digital, media, or strategy-related roles • Experience working within a marketing, branding, or creative agency environment • Proven experience developing integrated marketing, content, and brand strategies across digital, social, web, print, and paid channels • Strong understanding of audience research, messaging strategy, marketing planning, and campaign development • Ability to articulate media strategy concepts and connect paid, owned, and earned channels into cohesive strategic approaches • Excellent verbal, written, and presentation skills with the ability to communicate complex ideas clearly and persuasively • Strong analytical and problem-solving skills with the ability to translate data into insight and direction • Exceptional organizational and project management skills with the ability to manage multiple priorities and deadlines in a fast-paced environment • Proficiency with research tools, project management platforms, collaboration software, social media management tools, and Microsoft Office Suite • Comfortable collaborating with remote, cross-functional teams nationwide • Bachelor’s degree and/or an equivalent combination of education and relevant experience

🏖️ Benefits

• Comprehensive benefits package including nationwide health, dental, and vision coverage • 401(k) with employer contribution • Employer-paid life insurance and short-term disability • Flexible time off (FTO) • Sick leave • Volunteer leave • Bereavement leave • Paid parental leave • Birthday day off • Two agency-wide closures in the summer and winter • Monthly lifestyle stipend to supplement routine wellness costs like streaming subscriptions, gym, or phone/internet costs