Marketing Manager

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July 15

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Skeleton Technologies

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Energy • Transport • Automotive

Skeleton Technologies is a leading company in high-performance energy storage solutions, focusing on supercapacitors and the innovative SuperBattery. Their products cater to a range of applications including AI data centers, grid-scale energy storage, automotive, and heavy transportation sectors. Skeleton Technologies prides itself on delivering the highest power density and fastest-charging energy storage systems, utilizing cutting-edge materials like curved graphene to achieve superior efficiency, reliability, and safety. Headquartered in Europe, with a strong commitment to sustainability, they serve a global clientele with custom engineering solutions and robust support.

201 - 500 employees

⚡ Energy

🚗 Transport

📋 Description

• Skeleton's Commercial department is looking for a driven and experienced Marketing Manager for the US Market to drive and execute our go-to-market strategy in the United States. • This is a strategic role requiring deep market knowledge, technical understanding, and hands-on execution skills. • We’re looking for someone who combines strategic thinking with a do-what-it-takes mindset—someone who can grow Skeleton’s US footprint with smart, cost-effective marketing that punches above its weight. • As the Marketing Manager for the US Market, your main objective is to drive demand generation, brand visibility, and lead acquisition across key customer segments: transportation OEMs, energy and grid companies, industrial integrators, and mobility players. • You will be the go-to marketing expert for all activities in the United States and work in close alignment with our sales and product teams. • Your responsibility areas: • Develop and execute Skeleton’s US marketing strategy, including lead generation campaigns, product messaging, and channel selection. • Create compelling and technically accurate content tailored to US audiences (e.g., whitepapers, case studies, customer success stories, product brochures). • Plan and manage participation in US trade fairs, industry events, and conferences relevant to batteries, energy storage, and electrification. • Manage digital campaigns (LinkedIn, Google, industry platforms) in close collaboration with digital marketing colleagues in Europe. • Conduct market research and competitor analysis to tailor Skeleton’s US positioning and messaging. • Collaborate with sales teams to localize pitch decks, presentations, and sales enablement materials. • Build relationships with relevant US media, industry analysts, and associations to enhance visibility. • Monitor KPIs, report performance, and adapt plans based on results and business priorities. • A hustle mentality: you’re resourceful, proactive, and comfortable rolling up your sleeves to get things done.

🎯 Requirements

• 5+ years of marketing experience in the energy storage, battery, power electronics, or industrial electrification sectors. • Proven success in marketing physical products (not just SaaS or services), ideally in B2B/industrial segments. • Solid understanding of US market dynamics, customer expectations, and regulatory or policy trends relevant to clean tech. • Strong experience in content creation, storytelling, and translating complex technology into clear business value. • Hands-on experience with marketing automation tools (e.g., HubSpot, Marketo), CRM (e.g., Salesforce), and analytics tools. • Ability to manage campaigns from planning to execution, including working with agencies and freelancers. • Preferred qualifications: • Experience working in a scale-up or growth-stage tech company. • Comfortable in a remote-first, cross-functional, and international environment.

🏖️ Benefits

• We offer flexible working hours, with the possibility of mobile working without core working hours and sufficient freedom for your own ideas. • A flat hierarchy culture - fostering our great working atmosphere. • A motivating opportunity for continuous growth at Skeleton. • An additional day off every year for your birthday.