Creative Strategist – Freelance

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Logo of Skull Bliss

Skull Bliss

11 - 50 employees

Founded 2017

🛍️ eCommerce

🛒 Retail

eCommerce • Retail

Skull Bliss is an online retailer specializing in premium, hand-carved and decorated animal skulls and mounts. The company sells ethically sourced decorative skull art and related mounting accessories through its direct-to-consumer e-commerce storefront, offers worldwide shipping, seasonal promotions, and multiple curated collections for home decor and gifting.

📋 Description

• Develop creative strategies and concepts for performance campaigns across Meta (and occasionally other platforms such as AppLovin or Google) for our brands Skull Bliss and Noro Arts • Analyze campaign performance, market trends, and competitor activity to generate data-driven creative insights • Write clear, actionable creative briefs for our content team and collaborate closely with designers, video editors, and videographers • Develop storylines, hooks, and visual directions for new ads (both video and image formats) • Identify creative test hypotheses and translate key metrics (CTR, hook rate, ROAS, etc.) into actionable improvements • Continuously optimize existing creatives based on performance data • Research social media and advertising trends to refine and evolve our brands’ creative direction

🎯 Requirements

• Experience in Creative Strategy, ideally in a performance-driven environment • Strong analytical mindset with the ability to connect data to creative decisions • Proven experience in writing creative briefs and collaborating with performance and design teams • A conceptual thinker with a strong sense for storytelling, visuals, and hooks that resonate on Facebook and Instagram • Very good English skills, both written and spoken • Organized, proactive, and self-motivated, with the ability to prioritize and manage multiple projects efficiently

🏖️ Benefits

• We are a proud Remote Working Employer! • Let us know your favourite out-of-office workplace and lead a “work from everywhere” lifestyle • Keep your balance with flexible working hours keeping the peak periods in mind where we’d need your flexibility in working hours. • We create family-friendly surroundings by offering part-time and flexible working hours, respecting commercial peak times (festive seasons/sale periods) • The freedom to actively participate in shaping operational marketing and the opportunity to develop professionally • A culture of trust, empowerment and constructive feedback in a positive and inspiring work atmosphere • Dynamic team with flat hierarchies, short decision paths and an open and positive feedback culture • Personal discounts

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