CRM Strategist

🕒 February 20

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SmartBug Media

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2013

🤝 B2B

☁️ SaaS

B2B • SaaS • Marketing

SmartBug Media is a full-service digital marketing agency specializing in leveraging the HubSpot platform to help businesses grow. They offer a range of services including HubSpot onboarding, marketing, sales, service, content, commerce, and operations hubs. SmartBug Media assists clients across various industries like healthcare, education, manufacturing, and SaaS with demand generation, revenue operations, paid media, web services, sales enablement, and customer success strategies. They focus on increasing marketing and sales effectiveness through proven strategies, automation, and hands-on training. Their accolades as a highly decorated HubSpot digital agency underscore their commitment to creating scalable solutions for predictable, resilient growth.

📋 Description

• Strategic Technical Design: Lead the architectural design of HubSpot instances, ensuring data schema, custom objects, and property mapping aligning with the client's RevOps strategy. • Native Integration Management: Own the strategy and configuration of native integrations within HubSpot (e.g., Salesforce, Microsoft Dynamics, NetSuite, etc.). You must understand the logic of sync rules, field mapping, and conflict resolution. • Revenue Engine Optimization: Build lead scoring, advanced attribution, and automated hand-offs between Marketing, Sales, and Services. • Data Governance: Implement and enforce data hygiene standards, deduplication logic, and governance frameworks to ensure the CRM remains a "single source of truth." • HubSpot Implementation & Configuration • Business Process Mapping: Conduct technical discovery to map "Current State" vs. "Future State" processes, identifying technical bottlenecks in the revenue funnel. • Reporting & Analytics: Build complex RevOps dashboards that demonstrate clear ROI to stakeholders.

🎯 Requirements

• Technical Experience: Minimum 5 years of experience building complex solutions within the HubSpot platform. • RevOps Expertise: Proven ability to design systems around revenue-driving processes (lead-to-cash, forecasting, and attribution). • Analytical Skills: Strong ability to navigate complex business challenges and translate them into automated technical solutions.