VP of Marketing

July 4

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Smartling

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Human Resources • Enterprise • SaaS

Smartling is a cloud-based AI-enabled translation management platform that provides comprehensive language services, including neural machine translation and professional human translation. It offers tools for automating the management of multilingual content, cutting down on manual efforts, and significantly reducing translation costs while improving speed and quality. Smartling's platform supports integration with various systems, ensuring seamless content localization across different platforms and devices. The platform's ability to handle diverse content types makes it suitable for multiple industries and ensures consistent, high-quality translations tailored to customer needs.

51 - 200 employees

Founded 2010

🏢 Enterprise

☁️ SaaS

💰 $160M Series E on 2021-12

📋 Description

• Define, drive, and deliver marketing KPIs • Take responsibility for the annual marketing plan, strategy, and team • Lead marketing forecasting and planning to optimize conversions across all channels • Manage execution of plans across functions and teams as needed to meet business objectives and drive success stories • Prioritize goals and drive your team and agencies to get the job done • Ensure sufficient internal communication and awareness of programs with Product, Sales, and other teams • Develop and manage the marketing budget, and recommend appropriate marketing strategies and investments across all channels • Serve as a member of the Leadership team to help shape Smartling's vision, strategy and plans to maintain leadership in the localization industry • Stay ahead of industry trends, competitor activities, and customer preferences to inform marketing strategies and refine product positioning • Support Smartling’s HR and Recruiting functions by showcasing our company culture and forecasting hiring needs for the marketing department

🎯 Requirements

• Senior-level experience developing and achieving successful marketing strategies for a fast-growing innovative AI company • 5+ years in executive, managerial, or people leadership capacities, or equivalent entrepreneurship roles • A process-oriented and data-driven approach to building awareness and consideration at the top of the funnel and conversions throughout • Experience playing a key role in defining exceptional brands • Demonstrated ability in brand storytelling and messaging that shows the value of our platform, team, and customers • Demonstrable experience designing and implementing successful marketing campaigns • Ability to maintain highly strategic thinking and thrive in a high-growth, entrepreneurial, and ambiguous environment • Clear, concise, and compelling communication (visual, verbal, and written) skills • Proven ability to lead through influence • Proven success in accelerating sales growth by supporting Sales and Engagement teams • Worked with agencies and providers and know how to complement internal and external capabilities

🏖️ Benefits

• Freedom 🏡 - we are remote first • Growth - an opportunity to learn and advance your career • Wealth 💰 - we offer a competitive salary and 401(k) + company match • Wellness - health insurance; free medical plan for you and your family • Balance - flexible PTO + 11 holidays; generous parental leave • Culture 🤝- an energetic, value-driven, and fun culture and team spirit • Bonus - employee referral program and Apple equipment