Director of Demand Generation

Job not on LinkedIn

August 18

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Logo of Spark

Spark

Insurance • SaaS

Spark is a modern platform that revolutionizes the insurance brokerage industry by providing cutting-edge technology and expert services. It aims to enhance broker productivity, streamline operations, and accelerate agency growth. Spark offers a comprehensive suite of tools, including business reporting, contracting, licensing, marketing, and customer service support, particularly focusing on Medicare. Through strategic partnerships, Spark helps brokerages scale efficiently, ensuring unparalleled visibility and insights into business operations.

51 - 200 employees

☁️ SaaS

📋 Description

• Build and execute the pipeline generation strategy • Own performance across digital, field, and partner channels • Drive campaign strategy and execution, in collaboration with Sales • Manage marketing operations, systems, and reporting • Own budget, ROI analysis, and channel optimization • Lead and grow a team of marketers across functions • Partner with Sales, RevOps, and Product Marketing to ensure tight GTM alignment

🎯 Requirements

• 5–8+ years experience in demand gen or growth, ideally at B2B SaaS companies • Proven success generating pipeline, including experience with a field-heavy GTM • Experience across digital (paid, SEO, website), events, and marketing ops • Ability to be both lead a small team and execute programs themselves • Strong analytical and operational skills • Creative mindset with ability to experiment and execute quickly • Track record of building programs and teams from scratch • Strong communicator and cross-functional collaborator • Hands-on experience with marketing automation and CRM systems

🏖️ Benefits

• Equity compensation • Health care, including dental and vision through our PEO Sequoia • Flexible work location; co-working available • 401k • Paid Time Off • Monthly Remote Work Stipend (help cover costs of home-office needs) • Paid Parental Leave • Up to 14 weeks for birthing parents • Up to 8 weeks for non-birth parents • 11 paid holidays • 2 week sabbatical at 5 years of employment • Wellbeing Perks through SpringHealth, OneMedical, PerkSpot, and SoFi

Apply Now

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