Director of Retention

Job not on LinkedIn

October 17

Apply Now
Logo of Sundays

Sundays

B2C • Wellness

Sundays is a company that specializes in providing high-quality, human-grade dog food that is easy to serve and nutritious. Founded by a veterinarian, Sundays utilizes research-backed ingredients and a unique air-drying process to preserve nutrients and flavors while eliminating pathogens. This makes their dog food more affordable and convenient compared to traditional fresh-cooked options, with no need for refrigeration or preparation. The company's offerings cater to picky eaters, ensuring dogs enjoy their meals while benefiting from a diet that's as wholesome as it is tasty. Sundays delivers its products directly to customers throughout the U. S. , focusing on improving the health and convenience of pet care through scientifically formulated recipes.

2 - 10 employees

Founded 2020

👥 B2C

🧘 Wellness

📋 Description

• Own the full subscriber journey—from onboarding to renewal, pause, churn prevention, and win-back. • Design automated flows and campaigns that feel human, not transactional—messages your dog-loving customers actually want to open. • Partner with creative and data teams to test, measure, and continuously improve engagement across all lifecycle channels. • Ensure acquisition promises align with retention storytelling, creating one seamless, trusted customer experience. • Lead our customer feedback engine—own NPS and survey programs to surface what’s working and what’s not. • Translate insights into clear actions across teams, from product and operations to care and marketing. • Champion the voice of the customer at the leadership table. • Partner with Customer Care to turn reactive moments into opportunities for retention and delight. • Work with Operations & Supply Chain to anticipate disruptions and communicate with empathy and clarity. • Align with Growth Marketing so that every message—from first ad click to year-three renewal—feels cohesive. • Own the health of our subscriber base: SCVR, churn, save rate, repeat purchase, LTV, and CAC:LTV ratio. • Build forecasting models and dashboards to proactively spot and address churn risks. • Turn numbers into narratives that drive action and innovation. • Design programs that celebrate our community and turn customers into advocates. • Scale one-to-one experiences through smart data use and thoughtful storytelling. • Build a rapid experimentation muscle—constant curiosity over perfection. • Create content that helps pet parents understand why Sundays matters, not just what it is.

🎯 Requirements

• 7+ years in retention or lifecycle marketing for a DTC or subscription brand (pet, CPG, or wellness preferred). • Deep expertise in email, SMS, and CRM platforms • Proven ability to drive retention, LTV, and customer happiness through creative and analytical means. • Excellent communicator who thrives in collaborative, fast-paced environments. • Passion for dogs and genuine belief in the Sundays mission.

🏖️ Benefits

• Unlimited PTO – we trust you to take the time you need. • Equity program – a chance to own part of the company! • 401k plan with employer match – invest in your future. • Annual work-from-home stipend – set up your workspace for success. • Competitive Medical, Dental, Vision plans – company covers 80%. • Sundays subscription for your pup! – because we care about your furry friends. • Parental leave & PAWrental leave – support for growing families, both human and pet. • Discounted pet insurance – keep your pets happy and healthy.

Apply Now

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