Senior Marketing Operations, Analytics Manager

November 4

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Superside

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B2B • SaaS • Media

Superside is a creative services company that helps businesses enhance their in-house teams with AI-powered creative services. They offer a wide variety of creative work through a flexible subscription model, delivering projects quickly and affordably. Superside serves over 500 global enterprise brands, providing high-quality creative services that include design, video production, branding, and more. The company utilizes a blend of AI technology and top creative talent to ensure fast turnaround times and cost efficiency, catering to the needs of fast-moving brands.

501 - 1000 employees

Founded 2015

🤝 B2B

☁️ SaaS

📱 Media

📋 Description

• Evolve Superside’s marketing analytics to improve full-funnel visibility and address data quality issues proactively. • Build and optimize dashboards that clarify performance, forecast pipeline, and measure the impact of each marketing touchpoint. • Lead improvements to inbound lead processes, including routing, scoring, and enrichment, in partnership with RevOps, Lifecycle, and Growth. • Own campaign tagging and tracking frameworks (UTMs, naming conventions, governance) to ensure accurate, scalable performance reporting. • Oversee marketing data quality and governance initiatives, maintaining clean, enriched, and actionable datasets. • Identify process gaps, design operational improvements, and drive execution across teams. • Partner with analytics, automation, and marketing teams to standardize reporting and accelerate decision-making. • Develop playbooks and documentation to ensure consistency, adoption, and scalability across the org.

🎯 Requirements

• 7+ years of experience in marketing operations, performance analytics, or growth infrastructure. • Advanced expertise with marketing automation platforms (HubSpot, Marketo, or similar), CRMs (Salesforce, HubSpot CRM), and CDPs (Segment or equivalent). • Deep understanding of marketing automation and lead management best practices, including scoring, routing, and enrichment. • Strong knowledge of marketing measurement, attribution models, and full-funnel performance analysis. • Hands-on experience improving data capture, governance, and operational efficiency. • SQL and BI expertise (Looker, Tableau, Power BI) preferred. • Proactive, systems-minded problem solver who brings both analytical rigor and operational empathy.

🏖️ Benefits

• Diversity, Equity and Inclusion: We’re an equal-opportunity company. All applicants will be considered regardless of ethnicity, appearance, religion, gender identity, sexual orientation, national origin, veteran or disability status. • Remote work options