
IT Services • Tech Support • SaaS
Electric is a company that offers comprehensive IT management and support services. It provides a platform called the Electric IT Hub, which helps companies manage their IT environments with confidence and resolve IT support requests efficiently. Electric also offers services related to employee onboarding and termination, device management, and hardware services including procurement and shipping. In addition, Electric supports security controls and compliance, and integrates with third-party services to enhance its offerings.
201 - 500 employees
Founded 2016
☁️ SaaS
💰 $23.4M Series D on 2022-03
2 days ago
🌵 Arizona – Remote
🏄 California – Remote
+19 more states
💵 $130k - $145k / year
⏰ Full Time
🟡 Mid-level
🟠 Senior
🎁 Product Marketing
🦅 H1B Visa Sponsor

IT Services • Tech Support • SaaS
Electric is a company that offers comprehensive IT management and support services. It provides a platform called the Electric IT Hub, which helps companies manage their IT environments with confidence and resolve IT support requests efficiently. Electric also offers services related to employee onboarding and termination, device management, and hardware services including procurement and shipping. In addition, Electric supports security controls and compliance, and integrates with third-party services to enhance its offerings.
201 - 500 employees
Founded 2016
☁️ SaaS
💰 $23.4M Series D on 2022-03
• Lead cross-functional marketing initiatives through agile project management, ensuring that campaigns and materials are developed efficiently and align with business objectives. • Work closely with Product, Sales, and Partner teams to understand product capabilities and translate them into compelling positioning and messaging for target audiences. • Foster a data-driven marketing culture, leveraging competitive analysis, customer feedback, and campaign performance data to inform marketing strategies. • Use a combination of quantitative and qualitative data to prioritize marketing initiatives and measure the effectiveness of partner adoption campaigns and product positioning efforts. • Collaborate with cross-functional teams (especially CS, Sales, Partners, Product, and Design) to drive product adoption and implement seamless partner marketing programs. • Develop marketing materials that clearly communicate value propositions, including one-pagers, sell sheets, FAQs, partner pitch decks, and competitive battle cards. • Create and execute product nurture campaigns designed to drive partner customer adoption and engagement with the platform. • Define detailed campaign briefs, content requirements, and success metrics in collaboration with design, sales enablement, and analytics teams, covering messaging frameworks, audience targeting, and performance tracking. • Manage the full marketing campaign lifecycle, from ideation to execution and optimization, ensuring timely delivery of high-impact marketing assets. • Represent the company at partner events, trade shows, and industry conferences to build relationships and generate demand.
• 3+ years of experience in a product marketing role in a SaaS or tech company • Experience with partner marketing, channel programs, and creating marketing materials for technical products and services. • Strong analytical and problem-solving skills, with demonstrated ability to leverage marketing data and understand partner ecosystems. • Excellent communication, written, and presentation skills, with the ability to create compelling content and influence outcomes across multiple stakeholder groups. • Proven experience leading cross-functional marketing initiatives and partner programs across multiple departments. • Strong project management skills, with experience in agile marketing methodologies and ability to remove blockers quickly. • Technical proficiency and familiarity with marketing automation platforms, CRM systems (e.g., HubSpot, Salesforce, etc). Experience with partner portal technologies is a plus.
• Flexible and generous PTO • Mental Wellness Days • Volunteer Days • Medical, Vision, Dental, and Orthadontia Coverage • 401k • ESOP (Employee Stock Option Program) • Kindbody Membership for Family Planning • Pre-taxed Commuter Benefits • Generous Parental Leave • Paid medical, family, and military leave • Short and Long Term Disability • Employee Assistance Programs • Life Insurance funded by Electric • Training and career growth • Awesome team building events!
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