Castle Funds
Fintech • B2C • eCommerce
Castle Funds is a platform dedicated to simplifying the process of buying and managing Bitcoin investments. It offers a personal private retirement vault for handling Bitcoin IRAs and provides various services such as recurring buys, self-custody solutions, and expert financial advice for both individual and business investors. Castle Funds aims to empower clients with comprehensive educational resources to navigate the Bitcoin landscape effectively, emphasizing the benefits of Bitcoin as a secure and superior financial asset.
2 - 10 employees
Founded 2017
💳 Fintech
👥 B2C
🛍️ eCommerce
Product Marketing Manager
Job not on LinkedIn
October 31
Castle Funds
Fintech • B2C • eCommerce
Castle Funds is a platform dedicated to simplifying the process of buying and managing Bitcoin investments. It offers a personal private retirement vault for handling Bitcoin IRAs and provides various services such as recurring buys, self-custody solutions, and expert financial advice for both individual and business investors. Castle Funds aims to empower clients with comprehensive educational resources to navigate the Bitcoin landscape effectively, emphasizing the benefits of Bitcoin as a secure and superior financial asset.
2 - 10 employees
Founded 2017
💳 Fintech
👥 B2C
🛍️ eCommerce
📋 Description
• Help develop and refine clear and compelling positioning and messaging for our Bitcoin products and services • Help plan and execute go-to-market strategies for new product launches • Help create and optimize marketing content one-pagers, blog posts, emails, videos • Gather and analyze data to gain customer insights and feedback • Collaborate closely with cross-functional teams • Develop a deep understanding of the products you market and conduct competitive analysis • Stay up-to-date with industry trends, market developments, and regulatory changes related to Bitcoin
🎯 Requirements
• 5+ years experience in product marketing • Experience in marketing within a Private Wealth, luxury, and/or high net worth audience • Strong understanding of Bitcoin, financial solutions, and wealth management • Exceptional written and verbal communication skills • Creative thinker with the ability to craft trust-building narratives for discerning audiences • Naturally work with AI tools to ideate, draft, and iterate content efficiently • Proficiency in market research and data analysis • Strong project management skills and the ability to manage multiple campaigns simultaneously • Experience working with cross-functional teams • Results-driven mindset
🏖️ Benefits
• Competitive salary • Bonuses • Stock options
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