User Acquisition Manager

Job not on LinkedIn

July 9

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Logo of Tala

Tala

Fintech • Artificial Intelligence • B2C

Tala is a fintech company that aims to break down financial barriers for individuals across Kenya, Mexico, the Philippines, and India through its innovative money app. The company provides a suite of financial services, including credit, payments, savings, and transfers, to empower their customers. Leveraging advanced artificial intelligence and machine learning technologies, Tala offers personalized financial experiences and creates digital financial identities for users who have been underserved by traditional finance institutions. With a focus on real-time money management, Tala's app simplifies access to instant credit and other financial services for millions, enhancing users' economic power and quality of life.

501 - 1000 employees

Founded 2011

💳 Fintech

🤖 Artificial Intelligence

👥 B2C

📋 Description

• About Tala • Tala is on a mission to unleash the economic power of the Global Majority – the 4 billion people overlooked by existing financial systems. • Currently, over nine million people across Kenya, the Philippines, Mexico, and India have used Tala products. • We are seeking a dynamic and data-driven Manager, User Acquisition to lead our efforts in driving significant user growth. • This role demands a strategic thinker with a strong analytical mindset, capable of leveraging creative, data and channel levers to optimize our media buying initiatives.

🎯 Requirements

• 5+ years proven experience in app user acquisition. • Directly managing an 8-figure+ paid social and programmatic budget. • Experience launching and learning into multiple new channels from the ground up, outside of usual domain expertise (e.g. launching paid search campaigns, coming from a paid social background). • Demonstrated ability to design and execute incrementality tests quickly and efficiently. • Excellent communication and collaboration skills across global teams.

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