Marketing Campaign Manager

Job not on LinkedIn

3 days ago

🤠 Texas – Remote

Although this job is listed in Texas, this company may be open to hiring remote in other states.

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

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TCP Software

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HR Tech • SaaS

TCP Software is a provider of employee scheduling, time & attendance, and workforce management solutions. Its product portfolio includes SaaS platforms (TimeClock Plus, Humanity Schedule, Aladtec, Humanity Time, ScheduleAnywhere) plus time clock hardware and integrations with ERP/HCM/payroll systems. TCP focuses on automating scheduling and time tracking to improve payroll accuracy, compliance, and labor cost management for organizations of varying sizes across industries such as education, public safety, healthcare, retail, hospitality, and manufacturing.

501 - 1000 employees

Founded 1988

👥 HR Tech

☁️ SaaS

📋 Description

• Plan, execute, and optimize integrated demand generation campaigns across Google Ads, LinkedIn, display networks, and other paid channels. • Own campaign strategy for assigned verticals, aligning messaging and targeting ICPs, buyer personas, and stages of the funnel. • Collaborate cross-functionally with product marketing, creative, content, and marketing ops to ensure campaigns are on-brand, well-segmented, and fully optimized for lead capture and conversion. • Leverage Salesforce and marketing automation platforms to track campaign performance, pipeline contribution, and ROI. • Manage budgets and forecasts, ensuring efficient spending across channels and continuous improvement of cost per lead and cost per opportunity. • Experiment with new platforms and tactics (e.g., intent data, ABM platforms, syndication, social) to reach and convert high-value audiences. • Partner with sales and BDR teams to ensure strong lead follow-up, closed-loop reporting, and alignment on lead quality.

🎯 Requirements

• 4–7 years of experience in B2B demand generation or paid media campaign management, ideally in SaaS or technology. • Proven success managing Google Ads, LinkedIn Ads, and other paid digital channels to drive pipeline and revenue. • Hands-on experience with Salesforce, Marketo or HubSpot, and familiarity with ABM platforms (Demandbase, 6sense, or similar). • Strong understanding of B2B buyer journeys, funnel metrics, and campaign attribution. • Analytical mindset with experience building performance dashboards and optimizing campaigns based on data. You should be proficient in Excel and Google Analytics — experience with Looker Data Studio is a plus. • Excellent communication and project management skills with the ability to manage multiple campaigns simultaneously. • Collaborative, resourceful, and proactive — comfortable owning results from strategy through execution.

🏖️ Benefits

• Competitive salary • 20 Days of PTO (Paid Time Off) and 13 days of companywide holidays • 8 hours to volunteer and impact the community • Comprehensive benefits (Health/Dental/Vision/ 401K) • The work/life set up you need to be successful. • Employee Choice Benefit