Conversion Copywriter

2 days ago

🏄 California – Remote

Although this job is listed in California, this company may be open to hiring remote in other states.

💵 $95k - $110k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📝 Copywriter

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TLDR

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Media • Technology • Newsletter

TLDR is a company that delivers concise daily newsletters, offering summaries of the most intriguing stories in the startup, technology, and programming sectors. The service is designed to keep readers informed about key developments in tech and related industries by providing brief updates that can be read in five minutes. The newsletter covers various topics including new technology launches, programming insights, AI developments, and sector trends, aiming to serve a tech-savvy audience looking to stay updated efficiently.

2 - 10 employees

Founded 2020

📱 Media

📋 Description

• Write persuasive, high-converting ad copy for our sponsors that aligns with their goals and TLDR’s editorial tone. • Partner with our sales and marketing teams to refine and improve outbound templates, follow-up emails, and pitch decks. • Write and optimize paid ad copy across platforms (Meta, LinkedIn, newsletter sponsorships, etc.) to boost CTRs and conversion rates. • Craft and test landing page copy that drives measurable conversions (ie. leads) • Develop and maintain TLDR’s voice, tone and messaging across all channels. • Use data and testing to continually refine messaging for better engagement and outcomes.

🎯 Requirements

• 3+ years of experience writing conversion-focused copy across multiple formats: email, landing pages, and paid social ads • Must have a portfolio of conversion-driven copy (ideally includes results) • Primary skills: • Used to working at lean teams and having a high degree of ownership • Understand conversion psychology (pain points, value propositions, CTAs) and have the ability to apply it • Comfortable with iterative testing and using performance data to refine copy. • Marketing to marketers is a plus (especially demand gen/performance marketers) • Secondary skills: • Excellent communicator; thrives in fast-paced, autonomous environments • Clear, persuasive writing with a direct-response mindset. • Strong attention to detail (grammar, tone consistency, brand voice), and ability to adapt tone for different audiences (e.g., tech marketers, developers, founders, etc.).

🏖️ Benefits

• Comprehensive medical, dental and vision benefits with 100% paid option • Flexible PTO. Most team members will enjoy 2-3 weeks off per year + holidays • Annual team offsite. Tell us where we should go next! • Empower 401(k) • Paid Parental Leave • Learning & Development Stipend • Home Office Stipend: We're on Macbook Air M4s. Get a new monitor, headset, and chair on us.