DTC E-commerce Copywriter, US Market Experience

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🔥 0 minutes ago

🌐 United Kingdom, Germany, +3 more countries – Remote

🇬🇧 United Kingdom – Remote 🇩🇪 Germany – Remote 🇳🇱 Netherlands – Remote 🇫🇷 France – Remote 🇮🇹 Italy – Remote

⏰ Full Time

🟢 Junior

🟡 Mid-level

🛍️ E-commerce

🚫👨‍🎓 No degree required

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UMAEZ - Universidad Multicultural Agroecológica Emiliano Zapata

WebsiteLinkedInAll Job Openings

11 - 50 employees

🛍️ eCommerce

📣 Marketing

👥 B2C

eCommerce • Marketing • B2C

UMAEZ - Universidad Multicultural Agroecológica Emiliano Zapata is a global brand operator that develops, launches, and scales consumer brands it owns across direct-to-consumer (D2C) channels and marketplaces. The company emphasizes performance-first, AI-powered operations and an in-house creative engine to produce high-performing ads and full-funnel marketing. UMAEZ partners across product development, paid media, conversion optimization, retention (email & SMS), UGC & influencer production, and fulfillment & logistics — positioning itself as a vertically integrated builder and scaler of consumer brands in fragrance, wellness, beauty, and lifestyle. It reports portfolio-level metrics such as $250M+ revenue generated, 3M+ active customers, and 12+ brands in its portfolio.

📋 Description

• Write email flows including welcome, post-purchase, pre-renewal, cancellation save, win-back, and payment recovery • Write promotional, launch, seasonal, upsell, and re-engagement email campaigns • Create SMS copy • Write subject lines, preheaders, and CTAs • Write landing page and pre-lander copy when needed to fill workload gaps • Help write, fine-tune, proofread, or localize product page copy • Develop website and brand copy including homepages, brand narratives, and supporting pages • Create SEO content including category pages, blog posts, and on-site copy optimized for organic traffic

🎯 Requirements

• 2+ years of DTC or e-commerce copywriting experience; portfolio must include email flows, landing pages, and product copy • Klaviyo experience with flows and campaigns • Strong direct-response instincts, including high-performing subject lines and CTAs • Ability to write across multiple brands with distinct voices, avatars, and categories • Experience in fragrance, personal care, beauty, or health and wellness is a strong advantage • Understanding of writing for desire, aspiration, and results without over-claiming • Strong copywriting skills and AI workflow; final copy must be specific, human-edited, and client-ready • Near-native US English • Fast turnaround and clean, proofread output • Proven track record and good performance of written emails for subscription DTC brands is a strong advantage • SEO copywriting experience, including keyword research, on-page optimization, and meta copy is a strong advantage • SMS platform experience with Klaviyo SMS, Postscript, or Attentive is a strong advantage • Experience writing across multiple brands or clients simultaneously is a strong advantage

🏖️ Benefits

• Competitive monthly rate (contractor) to be discussed based on experience • Fully remote - no office, no fixed timezone • Learning & development budget • Access to winning ad and landing page references across our brand portfolio • Clear growth path as the team and brand portfolio expands • Weekly performance reviews and tight feedback loops with senior team members • Exposure to multi-market DTC operations across US and Southeast Asia