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Field Marketing Manager / Senior Manager, MedTech Clinical

September 9

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Logo of Veeva Systems

Veeva Systems

SaaS • Healthcare Insurance • Pharmaceuticals

Veeva Systems is a cloud-computing company focused on the global life sciences industry. It provides software, data, and consulting services to streamline research and development, quality management, regulatory operations, and commercial processes. Veeva's solutions encompass clinical trials, regulatory submissions, drug safety management, and commercial execution to support life sciences enterprises in their mission to improve and extend life.

1001 - 5000 employees

☁️ SaaS

⚕️ Healthcare Insurance

💊 Pharmaceuticals

📋 Description

• Develop and execute the strategic, integrated marketing plan for one or more Veeva Commercial Cloud/MedTech products • Lead and support a broad mix of marketing programs across channels including digital marketing, Veeva and industry events, webinars, paid and organic social, advertising and syndication • Own programs (webinars, customer meetings, events) end to end, including ideation, execution, and measurement • Organize and coordinate Veeva and industry events, including logistics, contract negotiations, internal and external communications, speaker management, event app management, and reporting • Write compelling copy that converts for landing pages, email, and social media • Build and maintain a complete, accurate contact database for marketing and sales in partnership with marketing operations; coordinate outbound communications with other field marketers to drive engagement through nurture programs • Coordinate with internal teams (product marketing, creative services, sales, strategy, marketing operations, content, product, customer success, public relations, and digital) to execute programs successfully • Own program reporting and metrics • Own annual planning and budget management for your product(s)

🎯 Requirements

• 3+ years of B2B enterprise software or high-growth SaaS startup marketing experience (5+ years for Senior Manager) • Excellent communication skills, with experience writing engaging, value-driven, and customer-first campaign copy • Ability to work and communicate with all levels in the organization • Well-organized with very high attention to detail and strong project management skills • Self-directed and able to manage multiple projects under aggressive timelines and expectations • Working, hands-on experience with marketing automation platforms (Marketo, HubSpot or equivalent) and CRM systems • Growth-minded and a team player with a positive attitude • Nice to have: experience developing and executing account-based marketing programs • Nice to have: experience with customer retention, cross-sell, and upsell campaigns • Nice to have: experience with vertical marketing, especially the life sciences industry

🏖️ Benefits

• Medical, dental, vision, and basic life insurance • Flexible PTO and company paid holidays • Retirement programs • 1% charitable giving program • Work Anywhere policy (flexibility to work from home or in the office) • May be eligible for variable bonus and/or stock bonus

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