Product Marketing Associate Director / Director

September 30

🍂 Massachusetts – Remote

Although this job is listed in Massachusetts, this company may be open to hiring remote in other states.

💵 $115k - $200k / year

⏰ Full Time

🟠 Senior

🎁 Product Marketing

🦅 H1B Visa Sponsor

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Veeva Systems

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SaaS • Healthcare Insurance • Pharmaceuticals

Veeva Systems is a cloud-computing company focused on the global life sciences industry. It provides software, data, and consulting services to streamline research and development, quality management, regulatory operations, and commercial processes. Veeva's solutions encompass clinical trials, regulatory submissions, drug safety management, and commercial execution to support life sciences enterprises in their mission to improve and extend life.

1001 - 5000 employees

☁️ SaaS

⚕️ Healthcare Insurance

💊 Pharmaceuticals

📋 Description

• Develop an annual marketing plan in collaboration with field marketing • Create go-to-market programs for new offerings, market segments, and geographies • Gain a deep understanding of buyer needs and how Veeva solutions meet those needs • Develop product messaging to be used across all media and customer engagement channels • Empower sales to communicate our products effectively to prospective customers • Lead global cross-functional launch and release marketing initiatives • Partner closely with product and market strategy to understand product vision and upcoming functionality • Build product awareness through PR, article placements, and social media • Identify customer success stories and create marketing content • Create content (thought leadership, videos, website copy, blog posts, infographics) to articulate benefits • Create and maintain a library of sales tools, such as customer presentations and competitive materials

🎯 Requirements

• 7+ years of B2B product marketing experience; demonstrated success marketing complex enterprise cloud software solutions • Able to work independently with little management oversight • Exceptional written and oral communication skills with a demonstrated ability to develop clear, concise, compelling messaging, and a persuasive writing style • Strong presentation skills • Ability to lead and influence across functions • Fast learner, detail-oriented, and must enjoy fast-paced work environments • Proven ability to build relationships with other teams and across all levels • Self-motivated, innovative, collaborative, creative, and analytical • Strong project management skills with exceptional attention to detail • Proven ability to excel in a fast-paced environment • Bachelor's degree • Nice to Have: Success bringing innovative B2B offerings to market

🏖️ Benefits

• Medical, dental, vision, and basic life insurance • Flexible PTO and company paid holidays • Retirement programs • 1% charitable giving program • Work Anywhere (flexibility to work from home or in the office) • Accommodation support during recruitment (talent_accommodations@veeva.com)