Vendelux
11 - 50 employees
🤝 B2B
☁️ SaaS
💰 $2.4M Seed Round on 2022-01
B2B • SaaS • AI
Vendelux is a data-driven platform that provides event intelligence solutions for event marketers and organizers. By utilizing AI-powered insights, Vendelux helps users identify and engage with attendees and sponsors at over 200,000 B2B events. The platform offers tools to define target lists, discover high-ROI events, and drive successful event strategies through collaboration between marketing and sales teams. It aims to enhance event marketing ROI by helping companies choose the best events to sponsor and attend, providing advanced analytics and insights about industry-specific conferences, trade shows, and meetups. Vendelux is trusted by data-driven marketers for its user-friendly interface and reliable data sources, supporting efficient event planning and execution.
Product Marketing Lead
🕒 May 5
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Vendelux
11 - 50 employees
🤝 B2B
☁️ SaaS
💰 $2.4M Seed Round on 2022-01
B2B • SaaS • AI
Vendelux is a data-driven platform that provides event intelligence solutions for event marketers and organizers. By utilizing AI-powered insights, Vendelux helps users identify and engage with attendees and sponsors at over 200,000 B2B events. The platform offers tools to define target lists, discover high-ROI events, and drive successful event strategies through collaboration between marketing and sales teams. It aims to enhance event marketing ROI by helping companies choose the best events to sponsor and attend, providing advanced analytics and insights about industry-specific conferences, trade shows, and meetups. Vendelux is trusted by data-driven marketers for its user-friendly interface and reliable data sources, supporting efficient event planning and execution.
📋 Description
• Build clear product messaging that shows how Vendelux drives pipeline, efficiency, and ROI for sales leaders, marketers and event teams. • Create content that accelerates onboarding and adoption, including guides, one-pagers, webinars, and customer friendly explanations of new features. • Partner with Customer Success to develop playbooks, campaigns, and materials that expand usage and support upsell and cross sell. • Support Sales and SDRs with decks, talk tracks, competitive insights, and customer stories that strengthen positioning and improve win rates. • Join & review customer calls to understand pain points, refine messaging, and identify opportunities to improve adoption. • Lead product launch communications, planning internal enablement and external announcements that help customers understand and use new capabilities. • Author ongoing thought leadership and product content that is posted to LinkedIn & blog • Competitive analysis - keep on top of the event tech landscape
🎯 Requirements
• 5 to 8 years in product marketing or customer marketing • Startup experience at a Series A, B or C startup • Strong writing skills and the ability to explain complex ideas in simple terms • Comfortable presenting to customers and prospects and becoming an expert on event marketing challenges • Experience collaborating with Sales, CS, and Product • Bias towards action & a focus on outcomes, adoption, and revenue impact • 80/20 mindset and acts quickly without focusing on perfection • Nice to have: Experience working with or selling to marketers or event professionals • Familiar with the events industry
🏖️ Benefits
• Offers Equity • Offers Bonus
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