Head of Marketing

🕒 August 4

🌐 Czechia, Portugal, +1 more countries – Remote

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⏰ Full Time

🔴 Lead

🎯 Chief Marketing Officer (CMO)

👻 Ghost score 29%

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Logo of Ventrata

Ventrata

11 - 50 employees

✈️ Travel

🚗 Transport

☁️ SaaS

Travel • Transport • SaaS

Ventrata is a company that provides innovative ticketing solutions designed for hop-on, hop-off tours, attractions, and cultural venues. Ventrata's platform offers seamless integration with online travel agencies, dynamic pricing, and real-time analytics to enhance operational efficiency and customizability for businesses. The company's solutions cater to various sectors including sightseeing tours, observation decks, and leisure attractions, focusing on operational efficiency, resource management, and improved visitor experiences. Ventrata includes features like dynamic pricing, multi-channel booking, hardware integration, and 24/7 customer support, aiming to improve customer satisfaction and streamline operations for their clients.

📋 Description

• Own Ventrata's global marketing strategy, positioning, brand and roadmap, aligning initiatives with commercial growth objectives • Build and scale a demand generation engine driving qualified pipeline, customer acquisition and measurable revenue growth • Lead cross-functional go-to-market initiatives for new products, partnerships, market expansion and strategic launches • Build Product Marketing and Customer Marketing capabilities, including positioning, product communications, sales enablement, customer advocacy and customer-facing content • Strengthen market positioning through competitive intelligence, customer insights, thought leadership and consistent messaging • Lead and develop the marketing team, setting priorities, KPIs and a culture of ownership, experimentation, continuous improvement and AI adoption • Own marketing operations, including HubSpot, reporting, attribution, budget management, agencies, suppliers and the marketing technology stack • Collaborate with Sales, Product, Partnerships, Customer Success and the Sales & CRM Administrator • Personally architect technical enterprise messaging and co-author joint-marketing campaigns with global distribution partners • Manage the internal creative team • Use KPIs, attribution and experimentation to improve marketing performance and commercial impact

🎯 Requirements

• Proven experience leading a B2B SaaS marketing team, ideally in enterprise software with high-value, complex sales cycles • Strong track record of developing and executing demand generation and integrated marketing campaigns • Hands-on expertise across digital marketing, content, brand and inbound marketing (SEO/GEO) • Experience partnering closely with Product, Sales and Customer Success to drive commercial outcomes • Strong commercial mindset with the ability to prioritise initiatives that deliver measurable business impact • Excellent communication, storytelling and content creation skills • Experience with HubSpot or a comparable CRM and marketing automation platform and marketing performance reporting • Ability to balance strategic leadership with hands-on execution, including product positioning and technical writing • Proven people leadership, coaching and team development skills • Proactive, results-driven approach and curiosity for AI and marketing automation • C1 English is essential • Experience in travel technology is an advantage • Additional European languages—French, Spanish, German, Italian or Portuguese—are a plus

🏖️ Benefits

• Informal working hours • Unlimited paid holiday days • Start-up working environment • WFH or work remotely • Team buildings and company remote office • Office in Brno and Lisbon, including the option to work from Lisbon for a month • Refreshments and delicious coffee in the office area • Hardware/remote setup package • Competitive salary and regular salary revaluation • Bonuses based on company performance

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