Virtual Construction Assistants
B2B • Construction • Recruitment
Virtual Construction Assistants is a recruitment and staffing agency focused on providing administrative support specifically for the construction industry. They specialize in sourcing and placing qualified virtual assistants, including roles like engineers, architects, bookkeepers, project managers, and more. By addressing labor shortages in the construction sector, they help companies streamline operations, reduce overhead costs, and maintain efficient workflow with professional staffing solutions.
2 - 10 employees
🤝 B2B
🎯 Recruiter
Paid Ads Specialist
Job not on LinkedIn
November 26
Virtual Construction Assistants
B2B • Construction • Recruitment
Virtual Construction Assistants is a recruitment and staffing agency focused on providing administrative support specifically for the construction industry. They specialize in sourcing and placing qualified virtual assistants, including roles like engineers, architects, bookkeepers, project managers, and more. By addressing labor shortages in the construction sector, they help companies streamline operations, reduce overhead costs, and maintain efficient workflow with professional staffing solutions.
2 - 10 employees
🤝 B2B
🎯 Recruiter
📋 Description
• Develop paid advertising strategies tailored to construction industry clients. • Conduct keyword research, competitor analysis, and audience segmentation. • Build campaign structures aligned with campaign goals (lead generation, brand awareness, retargeting, etc.). • Prepare ad budgets and allocation based on performance projections. • Launch Google Ads search, display, YouTube, Performance Max, and retargeting campaigns. • Create Meta Ads and LinkedIn campaigns optimized for lead generation. • Write ad copy or collaborate with the copywriter for compelling CTAs and messaging. • Coordinate with the graphics team for ad creatives, thumbnails, and visuals. • Conduct ongoing optimization, including: A/B testing, bid adjustments, keyword refinements, audience targeting improvements, landing page troubleshooting. • Monitor KPIs such as CPC, CPL, CTR, ROAS, conversions, impressions, and reach. • Prepare weekly and monthly performance reports for internal and client-facing reviews. • Work closely with Account Managers to understand client goals and timelines.
🎯 Requirements
• 2+ years of experience managing paid ads (Google, Meta, YouTube, LinkedIn). • Strong analytical and data interpretation skills. • Experience with construction industry accounts is a plus but not required. • Ability to manage multiple campaigns across different clients simultaneously. • Experience with marketing funnels, conversion tracking, and landing page optimization. • Familiarity with HubSpot (for forms/automation) is an advantage. • Strong written and verbal communication skills.
🏖️ Benefits
• Fully remote • Collaborative environment working with SEO Specialists, Social Media Specialists, Designers, Content Writers, and Account Managers • Clear workflows and SOPs for deliverables • Opportunity to grow as CMS expands its marketing packages
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