
The Vita Coco Company, created in 2004 by Michael Kirban and Ira Liran, produces the leading brand of coconut water in the United States with a growing presence around the world. The Vita Coco Company’s brands include the leading coconut water, Vita Coco; clean energy drink Runa; premium canned water, Ever & Ever; and protein-infused water, PWR LIFT.
201 - 500 employees
Founded 2004
💰 $115M Post-IPO Secondary on 2023-05
September 19
🏖️ New Jersey – Remote
🗽 New York – Remote
💵 $45k - $58k / year
⏰ Full Time
🟢 Junior
🤑 Sales
🚫👨🎓 No degree required

The Vita Coco Company, created in 2004 by Michael Kirban and Ira Liran, produces the leading brand of coconut water in the United States with a growing presence around the world. The Vita Coco Company’s brands include the leading coconut water, Vita Coco; clean energy drink Runa; premium canned water, Ever & Ever; and protein-infused water, PWR LIFT.
201 - 500 employees
Founded 2004
💰 $115M Post-IPO Secondary on 2023-05
• Plan and prepare innovation launches, new retail programs and market blitzes • Sell the entire Vita Coco portfolio at account level, achieve KPIs on cases sold, displays, and new distribution availability, etc. • Utilize Repsly to build account call history, record accomplishments and optimize daily schedule • Analyze monthly sales reports to identify opportunities and assess under-performing accounts • Forge strong partnership with Distributor Sales team and demonstrate best practices • Develop and maintain relationships with key retail accounts and open new accounts to grow brand visibility and distribution • Provide consistent communication on retail execution, highlighting accomplishments, and follow-up needed from Independent Distributor Sales Managers, KDP Branch Managers & District Managers • Build, move and improve display execution and/or product to establish best location for sales on all company products as necessary in assigned stores • Measure and audit individual accounts and execution after each visit • Support consumer and retail activity by working with the Field Marketing team if/when in market
• 1-2 years of professional Sales or Distributor experience, preferably within Food & Beverage or CPG industry • Must have ability to lift cases of product between 10-35 pounds • Must have the ability to walk upwards of ~20k steps daily • Must be able to stand and walk for long periods of time • Must have the ability to place product on overhead shelving • Must have the ability to travel between multiple accounts each day if needed • Proven ability to approach accounts in an innovative and creative way to expand the business • Ability to formulate account strategies and execute against them, and analyze sales data; trade/business analytics • Professional demeanor in working with co-workers, distributors, retail reps and customers • Exceptional customer service, interpersonal and communication skills (both written and verbal) • Creative presentation, public speaking, and premium selling skills • A team player who also can work well independently • Proficient MS Office Suite skills (Outlook, Excel, Word, PowerPoint)
• At The Vita Coco Company, compensation decisions are dependent upon a variety of factors...
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