We Are Rosie
Marketing • Recruitment • B2B
We Are Rosie is a company that provides flexible marketing solutions, connecting top marketing talent to brands and organizations in need. They specialize in rapidly sourcing and deploying expert marketing teams that can be embedded into organizations to manage projects or to work on specific deliverables. We Are Rosie offers customized strategy and consulting solutions across various marketing specialties, including Media, Creative, Marketing & Brand Strategy, and more. Their model emphasizes inclusion, offering opportunities to diverse backgrounds and focuses on solving marketing challenges with strategic expertise and vetted talent, all while operating with flexibility in engagement types (e. g. , part-time, full-time, contract).
11 - 50 employees
🎯 Recruiter
🤝 B2B
💰 Private Equity Round on 2021-12
Performance Marketing Lead
Job not on LinkedIn
September 19
We Are Rosie
Marketing • Recruitment • B2B
We Are Rosie is a company that provides flexible marketing solutions, connecting top marketing talent to brands and organizations in need. They specialize in rapidly sourcing and deploying expert marketing teams that can be embedded into organizations to manage projects or to work on specific deliverables. We Are Rosie offers customized strategy and consulting solutions across various marketing specialties, including Media, Creative, Marketing & Brand Strategy, and more. Their model emphasizes inclusion, offering opportunities to diverse backgrounds and focuses on solving marketing challenges with strategic expertise and vetted talent, all while operating with flexibility in engagement types (e. g. , part-time, full-time, contract).
11 - 50 employees
🎯 Recruiter
🤝 B2B
💰 Private Equity Round on 2021-12
📋 Description
• Hands-on campaign execution and optimization on Amazon (PPC, DSP) and Walmart Connect, including: Keyword strategy, bid management, and audience targeting • Budget allocation and pacing to meet ROAS and CPA goals • A/B testing, creative iteration, and conversion rate optimization (CRO) • Develop and deliver weekly performance reports, highlighting insights, optimizations, and recommendations • Monitor and improve key performance metrics including ROAS, CPC, CTR, and CVR • Collaborate cross-functionally with sales, creative, and product teams to align messaging and strategy • Present campaign performance and strategic recommendations to senior leadership and C-suite • Adapt communication and presentation styles for diverse stakeholders • Stay up to date on platform changes, competitive trends, and new tools to maintain cutting-edge campaign performance
🎯 Requirements
• 3–5+ years of hands-on experience in performance marketing, specifically managing Amazon Advertising (PPC and DSP) and Walmart Connect • Strong understanding of eCommerce funnels and digital advertising best practices • Experience managing budgets and scaling spend while maintaining efficiency targets • Proficiency with data tools and platforms (Excel, Amazon Ads Console, Walmart Ad Center, analytics platforms) • Deep knowledge of ROAS, CAC, LTV, and performance reporting • Experience in one or more of the following verticals preferred: pharma, kitchen/home products, authors/publishing • Excellent communication skills; confident in adapting tone and approach for cross-functional teams and executives • Analytical mindset with a passion for testing and optimization
🏖️ Benefits
• Benefits available.
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