Senior Paid Acquisition Manager

Job not on LinkedIn

November 4

🗣️🇫🇷 French Required

Apply Now
Logo of Workleap

Workleap

HR Tech • SaaS • Productivity

Workleap is a company that provides an integrated platform designed to improve the employee experience by focusing on engagement, performance, and development. Their suite of products includes Officevibe, Pingboard, and various Learning Management Systems (LMS) that help businesses tackle challenges like hybrid work, onboarding, professional development, and performance management. Workleap aims to create happier and more productive workplaces by making it easier for HR teams to manage and enhance their HR strategies. With a customer base exceeding 20,000 leaders globally, Workleap offers tools that are easy to implement and integrate with existing HR and productivity systems.

201 - 500 employees

👥 HR Tech

☁️ SaaS

⚡ Productivity

💰 Private Equity Round on 2023-06

📋 Description

• Plan, launch, and optimize paid search and social media campaigns to drive free trials and qualified demos; • Manage and scale campaigns on Google Ads, Bing, LinkedIn, Meta, and Reddit; • Monitor spend and performance to ensure efficient customer acquisition costs (CAC); • Identify and prioritize experimentation opportunities by channel, format, and audience; • Design, execute, and measure tests to improve acquisition, conversion, and efficiency; • Collaborate with content, design, and web teams to create impactful campaigns; • Analyze funnel performance and share insights to guide strategic decisions; • Keep up with trends in digital advertising, analytics, and AI-assisted optimization.

🎯 Requirements

• 6 to 8 years of experience in performance or growth marketing, with direct management of paid channels; • Proven experience with Google Ads, LinkedIn, or similar platforms; • Strong analytical mindset and ability to make data-driven decisions; • Experience designing and running A/B and multivariate tests; • Proficiency with tools such as GA4, HubSpot, and HockeyStack; • Excellent collaboration skills in multidisciplinary environments; • Curious, results-oriented, with a desire to explore new growth levers.

🏖️ Benefits

• Healthy, inclusive work environment • Structured candidate experience process

Apply Now

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