Associate Director, Data Analysis

Job not on LinkedIn

October 2

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Logo of Wpromote

Wpromote

Marketing

Wpromote is a digital marketing agency that focuses on transforming businesses through innovative marketing strategies. They provide a wide range of services including paid media, SEO, content marketing, social media, and influencer marketing. Wpromote leverages proprietary technology and data-driven insights to optimize business growth and marketing performance. Their approach is agile and outcome-focused, emphasizing strategic planning, conversion rate optimization, and business intelligence. Wpromote aims to help businesses unlock their data and predict future opportunities, working with category leaders and startups to outsmart the competition through creative solutions. The agency is recognized for its innovative approach and impact on client profitability, stressing the importance of data usage and strategic marketing planning.

201 - 500 employees

Founded 2001

📋 Description

• Managing the progress of multiple analytic projects and ensuring the projects meet their respective deadlines • Supporting internal and external stakeholders by understanding their challenges, translating the challenges into solutions, and delivering both off-the-shelf and custom solutions • Clearly defining and managing project scope, deliverables, timelines, and dependencies for data analysts, internal stakeholders, and clients • Prioritizing analytics based on areas of highest return, making decisions on accepting or declining analytics and automation activities, and maintaining regular communication with stakeholders to track and update analytics initiatives • Identifying business problems and selecting appropriate investigative testing and solutions • Presenting data in a clear and visually appealing manner for technical and non-technical audiences using various visualization and presentation methods • Interpreting, presenting, and communicating results through presentations and dashboards that convey compelling business stories and facilitate data-driven decision-making • Articulating the actionable insights derived from analysis results • Overseeing and mentoring one analyst who manages a shared book of business

🎯 Requirements

• 5+ years of hands-on data analysis experience within an agency or in-house media environment • Bachelor’s degree in a quantitative field (Stats, Mathematics, CS, Information Technology, Economics, Engineering, etc.) • Experience designing and executing custom analyses that support client business objectives • Able to transform diverse business problems into quantitative proposals and measurement studies • Ability to build relationships across business units and work well in a collaborative team environment • Strong critical thinking skills and a natural affinity for numbers and the ability to tell a story using data • Intermediate to advanced programming skills in at least one programming language (R and Python) for data cleaning, data modeling, building pipelines, and API calls • Advanced experience in SQL • Familiarity with at least one BI platform and the ability to learn others (i.e.: Looker, Tableau, MicroStrategy, Power BI, Google Data Studio, Datorama, etc.) • Working knowledge of using the command line • Experience/familiarity with version control • Excellent analytical and problem-solving skills with strong attention to detail • Strong communication skills, with experience in creating and delivering presentations and executive summaries • Knowledge of media/advertising platforms

🏖️ Benefits

• Remote-first culture • Unlimited PTO • Extended Holiday break (Winter) • Flexible schedules • Work from anywhere options* • 100% paid parental leave • 401(k) matching • Medical, Dental, Vision, Life, Pet Insurance • Sponsored life insurance • Short Term Disability insurance and additional voluntary insurance • Annual Class Pass credits and more!

Apply Now

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