Marketing Designer

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September 21

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Xflow

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Fintech • API • SaaS

Xflow is a company that provides powerful API solutions for simplifying international payments, with a focus on facilitating collections and fund transfers to and from India. Their products include virtual foreign currency accounts, payment links for international invoices, invoicing with built-in payments, and solutions tailored for platforms to manage international payments. Xflow's offerings are particularly beneficial for IT service exporters, funded startups, small and medium businesses, freelancers, and platforms seeking to conduct international transactions without barriers. Xflow supports various payment methods like NEFT, RTGS, IMPS, and UPI, allowing for fast, secure, and cost-effective transactions. The company also ensures compliance with India's regulatory landscape, helping businesses focus on growth while avoiding operational complexities. Xflow's APIs are designed for seamless cross-border business payments, offering flexibility, white-label integration, and support for multiple currencies.

11 - 50 employees

💳 Fintech

🔌 API

☁️ SaaS

📋 Description

• Design and optimize static visual assets and promotional creatives for mobile app stores and marketing. • Analyze industry trends, competitor benchmarks, and store creative strategies. • Design high-quality app store screenshots, icons, and feature graphics tailored for mobile games and apps. • Create variations at scale to support A/B testing and ongoing optimization. • Ensure visuals comply with Google Play/App Store/Ad Networks guidelines and best practices. • Automate the localization and production process for screenshots in multiple languages. • Manage the upload and versioning of creatives across stores. • Produce static marketing materials for user acquisition campaigns, social media, and promotional needs. • Stay up to date with industry trends, competitor benchmarks, and store creative strategies.

🎯 Requirements

• 3+ years of experience as a Marketing Designer or in similar roles within the mobile gaming or visual content applications industry (portfolio required). • Proven experience in creating content for app stores (icons, screenshots, and feature graphics). • Strong knowledge of App Store & Google Play creative guidelines and limitations. • Ability to analyze and define market trends and convert the insights into actionable items. • Hands-on experience with localization workflows and bulk asset production. • Proficiency in design tools (Figma, Photoshop, Illustrator, or equivalents). • Experience with automation tools for creative production (a plus). • Strong attention to detail and ability to deliver high-volume creatives under tight deadlines. • Passion for mobile games and visual marketing. • Russian - С1/higher, English - B1+. • Portfolio required.

🏖️ Benefits

• Competitive salary and benefits package. • Opportunity to work with a talented and passionate team in a creative and dynamic environment. • Flexible working hours and remote/office work options. • Career growth and professional development opportunities. • A fun and inclusive company culture that celebrates diversity and creativity.