Vice President, Publisher Sales – Strategic Partnerships

🕒 July 30

🇺🇸 United States – Remote

💵 $150k - $300k / year

⏰ Full Time

🔴 Lead

👔 Vice President

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Zeta Global

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2007

💼 Consulting

📦 Logistics

✈️ Travel

💰 Post-IPO Debt on 2024-09

Consulting • Logistics • Travel

Zeta Global is an AI-powered marketing cloud that leverages proprietary AI and trillions of consumer signals to acquire, grow, and retain customers more efficiently. The Zeta Marketing Platform (ZMP) offers a comprehensive suite of tools, including data management, customer data platforms (CDP), email service providers (ESP), and digital signal processing (DSP), to create individualized customer experiences and improve marketing outcomes. Zeta emphasizes omnichannel marketing, customer intelligence, and data-driven marketing strategies, partnering with brands, agencies, and publishers worldwide to accelerate brand growth and engagement. Their platform is designed to tackle complex marketing challenges with solutions for customer acquisition, growth, and retention through predictive AI and actionable consumer data.

📋 Description

• Develop and execute a sales strategy to acquire new publishers and advertisers across Zeta's performance marketing business. • Build and manage a healthy pipeline through outbound prospecting, referrals, industry events, and existing relationships. • Negotiate commercial agreements, pricing, and partnership terms with publishers and advertisers. • Identify new revenue opportunities within existing accounts through upselling, cross-selling, and expansion into new channels. • Develop strategic partnerships that increase scale, improve media quality, and diversify supply. • Partner closely with internal leadership to define go-to-market strategies and launch new offerings. • Maintain a strong understanding of market trends, competitive activity, and emerging performance marketing opportunities. • Own executive relationships with key publishers and advertisers. • Conduct regular business reviews focused on growth opportunities and strategic planning. • Serve as a trusted advisor by recommending new products, channels, and optimization strategies. • Ensure high partner satisfaction while driving profitable revenue growth. • Oversee campaign launches, pacing, fulfillment, and optimization. • Work with Operations and BI teams to improve campaign performance and maximize ROI. • Analyze campaign performance and identify opportunities to increase scale while maintaining quality. • Collaborate with Product and Engineering teams to improve integrations, tracking, and operational efficiency.

🎯 Requirements

• 7+ years of experience in performance marketing, affiliate marketing, publisher development, business development, or digital advertising sales. • Demonstrated success acquiring and growing publisher and advertiser partnerships. • Existing relationships within affiliate marketing, performance media, or digital publishing ecosystems. • Strong understanding of CPL, CPA, CPC, ROAS, attribution, and performance marketing economics. • Experience negotiating commercial agreements and managing strategic partnerships. • Experience with affiliate platforms such as Cake, Everflow, Tune, Impact, or similar technologies. • Strong analytical skills with Tableau, Power BI, Google Analytics, or similar reporting tools. • Excellent presentation, negotiation, and executive communication skills.

🏖️ Benefits

• Unlimited PTO • Excellent medical, dental, and vision coverage • Employee Equity and Stock Purchase Plan • Employee Discounts, Virtual Wellness Classes, and Pet Insurance